Gluibizzi presents a fascinating wayfinding adventure through the transforming visual landscape of 1960s New York City. We follow her through the intertwined histories of advertisers vying for the attention of an emerging consumer public, urban planners reinventing the signage of the subway systems, and artists looking at the city's new visual textures with a sideways 'vernacular glance.' Jaimey Hamilton Faris, Associate Professor, Chair of Art History Area, University of Hawai'i at Manoa