'Asia on Tour is a valuable addition to the slowly growing discourse on non-Western tourist behaviour. It does so by highlighting the interactions between Asian tourism cultures, which are played out according to the cultural backgrounds of the participants. Included are a large number of well-researched examples, which are analysed using the common insight that the tourist of MacCannell and Urry is in fact a Western tourist.' - Wolfgang Georg Arlt, Journal of Heritage Tourism, Vol. 4, November 2009
'This volume provides a lot of thoughtprovoking insight into contemporary issues that not only affect the individual countries and communities that the chapters focus on, but also could be extended comparatively to other Asian countries and regions as well. As such, the book serves as both a useful reference and a guide to tourism in and of Asia today.' Singapore Journal of Tropical Geography, Vol. 31, No.2, July 2010
"The book is to be welcomed as a contribution to the growing works about Asian tourism and is generally free from the dry statistics on the growing numbers of visitors or exhortations about the importance of Asian tourism. This is a book that I can gladly recommend to those interested in tourism in Asia." Chris Ryan, Pacific Affairs: Volume 83, No. 3 September 2010