Skillfully curated by Lori Burns and Stan Hawkins, this Handbook engages with a wide range of music video, from punk, indie rock, pop, country, R&B, and hip-hop to more experimental practices. The authors use multimodal analysis and the theories of hypermedia and transmedia to ensure cutting-edge analysis, while innovative readings based on gender, race, and religion help situate music video within its wider cultural, social, and political contexts. From big-budget productions to low-fi work and animation, this Handbook marks an exciting new turn for the study of Music Video. * Holly Rogers, Reader in Music, Goldsmiths, University of London, UK, and author of Sounding the Gallery: Video and the Rise of Art Music (2013) * The Bloomsbury Handbook of Popular Music Video Analysis is an exciting collection of scholarship by both internationally renowned and up-and-coming scholars working at the cutting edge of music video studies. The essays here approach music video from a range of theoretical and aesthetic perspectives--from country to extreme metal, from the 1960s variety show to post-digital video, from Justin Timberlake to Laurie Anderson, from fat studies to religious studies: together these essays represent a stimulating and valuable addition to the field. * Freya Jarman, Reader in Music, University of Liverpool, UK, and author of Queer Voices: Technologies, Vocalities and the Musical Flaw (2011) *
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