Šī grāmata vairs netiek publicēta. Jums tiks paziņota lietotas grāmatas cena
Intended as the primary textbook for the foundational public relations principles course and for a stand-alone public relations theory and practices course in communications and business programs, this title is the updated ninth edition....Lasīt vairāk
Šī grāmata vairs netiek publicēta. Jums tiks paziņota lietotas grāmatas cena
Intended as the primary textbook for the foundational public relations principles course and for a stand-alone public relations theory and practices course in communications and business programs. Effective Public Relations has defined pu...Lasīt vairāk
Šī grāmata vairs netiek publicēta. Jums tiks paziņota lietotas grāmatas cena
Presents a summary of public relations concepts, theory, principles, history, management, and practices. This book is intended for the foundational public relations principles course and for a stand-alone public relations theory and practices course...Lasīt vairāk
Šī grāmata vairs netiek publicēta. Jums tiks paziņota lietotas grāmatas cena
A textbook and reference first published in 1978 and most recently revised in 1994. It explains the basic concepts of the field and its conduct in various settings and the theory, principles, and processes that guide the practice. The treatment is in...Lasīt vairāk
This important volume documents events and routines defined as public relations practice, and serves as a companion work to the authors The Unseen Power: Public Relations which tells the history of public relations as revealed in the work and...Lasīt vairāk
First Published in 1995. Routledge is an imprint of Taylor & Francis, an informa company. This important volume documents events and routines defined as public relations practice, and serves as a companion work to the authors The...Lasīt vairāk
Based largely on primary sources, this book presents the first detailed history of public relations from 1900 through the 1960s. The author utilized the personal papers of John Price Jones, Ivy L. Lee, Harry Bruno, William Baldwin III, John W. Hill,...Lasīt vairāk
Based largely on primary sources, this book presents the first detailed history of public relations from 1900 through the 1960s. The author utilized the personal papers of John Price Jones, Ivy L. Lee, Harry Bruno, William Baldwin III, John W. Hill,...Lasīt vairāk
Šī grāmata vairs netiek publicēta. Jums tiks paziņota lietotas grāmatas cena
This edition provides an introduction to the theory and practice of public relations. It aims to outline the conceptual framework for understanding the concepts, origins, principles and theories underpinning this professional practice....Lasīt vairāk