Hemachandran K, Debdutta Choudhury, Raul Villamarin Rodriguez, Jorge A. Wise, Revathi T
Sērija : Artificial Intelligence, Machine Learning, Data Analytics and Automation for Business Management
(Izdošanas datums: 10-Dec-2024, EPUB+DRM, Izdevniecība: Taylor & Francis Ltd, ISBN-13: 9781040188835)
In providing an in-depth exploration of cutting-edge technologies and how they are used to support data-driven marketing strategies and empower organizations to make the right decisions, Predictive Analytics and Generative AI for Data-Driven Marketin...Lasīt vairāk
Hemachandran K, Debdutta Choudhury, Raul Villamarin Rodriguez, Jorge A. Wise, Revathi T
Sērija : Artificial Intelligence, Machine Learning, Data Analytics and Automation for Business Management
(Izdošanas datums: 10-Dec-2024, PDF+DRM, Izdevniecība: Taylor & Francis Ltd, ISBN-13: 9781040188767)
In providing an in-depth exploration of cutting-edge technologies and how they are used to support data-driven marketing strategies and empower organizations to make the right decisions, Predictive Analytics and Generative AI for Data-Driven Marketin...Lasīt vairāk
The ever-evolving marketing technologies now include the extensive use of advanced AI with important implications for the decision making processes of both marketers and consumers. This detailed and insightful book rigorously examines the role of heu...Lasīt vairāk
This edited volume elucidates how artificial intelligence (AI) can enable customer service to achieve higher customer engagement, superior user experiences, and increased well-being among customers and employees.As customer expectation...Lasīt vairāk
This edited volume elucidates how artificial intelligence (AI) can enable customer service to achieve higher customer engagement, superior user experiences, and increased well-being among customers and employees.As customer expectation...Lasīt vairāk
;Hey Google, how can you help me reach more customers and strengthen my brand?Voice-enabled technologies are an integral part of our lives, and they present vast opportunities for marketers who are up to the challenge. With Voice Marketing: Harness...Lasīt vairāk
;Hey Google, how can you help me reach more customers and strengthen my brand?Voice-enabled technologies are an integral part of our lives, and they present vast opportunities for marketers who are up to the challenge. With Voice Marketing: Harness...Lasīt vairāk
This book goes into a detailed investigation of adapting artificial neural network (ANN) and structural equation modeling (SEM) techniques in marketing and consumer research. The aim of using a dual-stage SEM and ANN approach is to obtain linear and...Lasīt vairāk
This book goes into a detailed investigation of adapting artificial neural network (ANN) and structural equation modeling (SEM) techniques in marketing and consumer research. The aim of using a dual-stage SEM and ANN approach is to obtain linear and...Lasīt vairāk
This book offers sales managers a quick overview of the possible applications of artificial intelligence in sales and explains basic functionalities. What is behind terms such as Sales Automation, Sales AI Analytics, Sales Enablement, Conversational...Lasīt vairāk
This book offers sales managers a quick overview of the possible applications of artificial intelligence in sales and explains basic functionalities. What is behind terms such as Sales Automation, Sales AI Analytics, Sales Enablement, Conversational...Lasīt vairāk
Lawrence S. Maisel, Robert J. Zwerling, Jesper H. Sorensen
(Izdošanas datums: 10-Jan-2022, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9781119736097)
We are entering the era of digital transformation where human and artificial intelligence (AI) work hand in hand to achieve data driven performance. Today, more than ever, businesses are expected to possess the talent, tools, processes, and capabilit...Lasīt vairāk
Lawrence S. Maisel, Robert J. Zwerling, Jesper H. Sorensen
(Izdošanas datums: 10-Jan-2022, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9781119736103)
We are entering the era of digital transformation where human and artificial intelligence (AI) work hand in hand to achieve data driven performance. Today, more than ever, businesses are expected to possess the talent, tools, processes, and capabilit...Lasīt vairāk
(Izdošanas datums: 05-Aug-2021, PDF+DRM, Izdevniecība: Business Expert Press, ISBN-13: 9781637421086)
Brand building is a competitive advantage that organizations can leverage to multiply their value. Artificial intelligence (AI), is a recent phenomenon that enables organizations reduce errors, build efficiencies and increase profitability, thereby f...Lasīt vairāk
(Izdošanas datums: 05-Aug-2021, EPUB+DRM, Izdevniecība: Business Expert Press, ISBN-13: 9781637421086)
Brand building is a competitive advantage that organizations can leverage to multiply their value. Artificial intelligence (AI), is a recent phenomenon that enables organizations reduce errors, build efficiencies and increase profitability, thereby f...Lasīt vairāk
(Izdošanas datums: 18-May-2021, EPUB+DRM, Izdevniecība: Yale University Press, ISBN-13: 9780300258738)
Your voice as biometric data, and how marketers are using it to manipulate you Only three decades ago, it was inconceivable that virtually entire populations would be carrying around wireless phones wherever they went, or that peoples exact location...Lasīt vairāk
(Izdošanas datums: 04-Aug-2020, PDF+DRM, Izdevniecība: Stanford University Press, ISBN-13: 9781503612846)
Challenging the commonly held perception that immigrants lives are shaped exclusively by their sending and receiving countries, Here, There, and Elsewhere breaks new ground by showing how immigrants are vectors of globalization who both produce and...Lasīt vairāk
(Izdošanas datums: 04-Aug-2020, EPUB+DRM, Izdevniecība: Stanford University Press, ISBN-13: 9781503612846)
Challenging the commonly held perception that immigrants lives are shaped exclusively by their sending and receiving countries, Here, There, and Elsewhere breaks new ground by showing how immigrants are vectors of globalization who both produce and...Lasīt vairāk
