Customer management has taken on entirely new forms since digitalization. This brand-new CRM book is dedicated to the latest approaches that dominate sales, marketing, and service in this era of digitalization. Topics include Omni-Channel or mobil...Lasīt vairāk
The ultimate guide to maximizing efficiency and driving success with advanced features to create an automated business with Keap Pro Key Features Streamline customer relationship management and enhance customer interactions, fr...Lasīt vairāk
Salesforce Field Service (formerly Field Service Lightning) connects customers, workforce, and products on a single platform to deliver exceptional on-site services. This book guides Field Service enthusiasts in creating, managing, and automating...Lasīt vairāk
Once renowned as a customer relationship management (CRM) tool, Salesforce has evolved into a cloud-first application and capability ecosystem. With dedicated components for tasks such as middleware, big data, reporting, ETL, data loading, and API...Lasīt vairāk
Presents a description and analysis of the concepts, processes, and technologies used in the development and implementation of an effective customer relationship (CRM) strategy. This title takes readers through the evolution of CRM - from its early b...Lasīt vairāk
Effective, repeatable, and insightful analytics are key to ROI in customer relationship management systems. Many organizations, however, lack the automated reporting tools they need to run their businesses and instead choose to massage the data in...Lasīt vairāk
This book teaches you how to configure and implement Salesforce Nonprofit Cloud, its standard functionalities, and customizations for business processes. The book provides you with real-world case studies along with best practices to augment the imp...Lasīt vairāk
Salesforce for Beginners is a fully equipped comprehensive guide that will help you understand how to manage Sales, Marketing, Customer relationships, security, flows and administration operations in your organization. This book will explain how the...Lasīt vairāk
This is your complete guide to less-code and no-code theories, along with practical application of Microsoft Power Apps and Dynamics 365 CE/CRM Apps.The book covers topics including the configurations, customizations, and enhancements in Microsoft...Lasīt vairāk
Caroline Atkinson, Andrew Howell, Thomas Kramer, Laura Widner
(Izdošanas datums: 25-May-2022, Hardback, Izdevniecība: SAP Press, ISBN-13: 9781493221912)
The authors, who work with SAP Business by Design, offer a user guide to the cloud-based enterprise resource planning solution for small to medium-sized businesses that want to automate their processes and gain insight on their operations, focusi...Lasīt vairāk
Offering a critical approach to digital marketing strategies, this innovative book introduces the phygital, a new ecosystem that creates a continuum between physical and digital settings to aid the design of successful customer experiences. Combini...Lasīt vairāk
This book helps you understand how Salesforce Customer 360 unifies Marketing Cloud, B2C Commerce, and Service Cloud into a single solution. Youll learn the key capabilities, limitations, and integration options to deliver value for the organization...Lasīt vairāk
Building Expert Business Solutions with Zoho CRM provides in-depth coverage of how to design and build a CRM specifically for your business needs. You will gain an understanding of how to connect your CRM to other Zoho and third-party applications a...Lasīt vairāk
Digital Strategies explains the role of social media in public relations, marketing, and business decisions. In plain language and engaging case studies this book lays out the strategies, tactics, successes, and challenges of the contemporar...Lasīt vairāk
(Izdošanas datums: 16-Mar-2021, Loose-leaf, Izdevniecība: OUP India, ISBN-13: 9780190925437)
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Digital Strategies explains the role of social media in public relations, marketing, and business decisions. In plain language and engaging case studies this book lays out the strategies, tactics, successes, and challenges of the contemporar...Lasīt vairāk
Beginning-Intermediate user level Harness the power of Salesforce to manage and grow your business. This book shows you how to use the Salesforce CRM tool to consolidate consumer data into a single place to gain better insight into y...Lasīt vairāk
This book provides clarity and guidance on effective strategy, implementation and management of CRM. It explores both the conceptual and cultural context of CRM initiatives along with the particulars of CRM system implementation and management. In...Lasīt vairāk
Learn Salesforce is a fully equipped comprehensive guide that will help you understand how to manage Sales, Marketing, Customer relationships, and administrator operations in your organization. This book will explain how these departments can utiliz...Lasīt vairāk
Salesforce Lightning provides a secure and scalable platform to build, deploy, customize, and upgrade applications. This book will take you through the architecture of building an application on the Lightning platform to help you understand its feat...Lasīt vairāk