Acknowledgements |
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ix | |
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xi | |
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xiii | |
Introduction: The Need for a New Approach to Culture in Organizations |
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1 | (12) |
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1 | (1) |
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Why Revisit the Theories Concerning Culture? |
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2 | (2) |
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4 | (2) |
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A Publication Informed by our Research Results |
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6 | (1) |
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A Prominent Place to the Formulations of Stakeholders |
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7 | (1) |
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Organization of the Publication |
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8 | (2) |
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Who is this Publication Intended For? |
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10 | (3) |
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PART I UNIVERSAL MANAGEMENT UTOPIA |
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1 The Cultural Roots of American Management |
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13 | (18) |
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1.1 A Cultural Inspiration that Spans Generations |
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14 | (10) |
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1.2 The Deep Roots of American Management |
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24 | (5) |
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29 | (2) |
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2 American Management Put to the Test |
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31 | (19) |
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2.1 The Successful Modernization of a Tunisian Conglomerate |
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32 | (4) |
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2.2 The Hoped Renaissance of the Parisian Metro |
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36 | (5) |
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2.3 A Vietnamese Start-up |
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41 | (6) |
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47 | (3) |
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3 Theorizing National Cultures |
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50 | (21) |
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51 | (8) |
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3.2 An Interpretative Approach Adapted to the Complexity of Modern Societies |
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59 | (7) |
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66 | (5) |
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PART II MANAGEMENT FUNDAMENTALS AND CULTURE |
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71 | (22) |
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4.1 Three Contrasting Ways to be a Good Leader |
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74 | (11) |
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4.2 A Cultural Interpretation |
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85 | (5) |
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90 | (3) |
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93 | (15) |
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5.1 From Setting Objectives to Defining Operating Procedures in Cameroon |
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94 | (6) |
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5.2 French Reluctance to Use Operating Procedures Designed by Others |
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100 | (6) |
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106 | (2) |
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108 | (17) |
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6.1 Ideas and People: France and the Netherlands |
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109 | (8) |
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6.2 Overcoming Radical Mistrust |
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117 | (5) |
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122 | (3) |
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125 | (20) |
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7.1 Building an Effective Social Dialogue in New Caledonia |
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126 | (8) |
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7.2 The American Bargaining System |
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134 | (8) |
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142 | (3) |
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145 | (20) |
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8.1 Customer Relations Cultural Dimension: a Blind Spot |
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147 | (2) |
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8.2 Three Examples of Customer Relations Bearing the Stamp of Culture |
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149 | (8) |
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8.3 The Cultural Embeddedness of Customer Relations |
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157 | (6) |
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163 | (2) |
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9 Ethics and Corporate Social Responsibility |
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165 | (24) |
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9.1 The Cultural Dimension of Social Responsibility |
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166 | (11) |
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177 | (7) |
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184 | (5) |
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PART III RETHINKING INTERCULTURAL RELATIONS |
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10 Interpersonal Communication |
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189 | (27) |
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10.1 Words are Only Signs Which are Open to Interpretation |
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190 | (7) |
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10.2 Cultural Communicative Styles May Hamper Communication |
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197 | (4) |
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10.3 Towards a Fully Informed Use of the Common Corporate Language |
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201 | (13) |
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214 | (2) |
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11 Corporate Communication |
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216 | (17) |
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11.1 A Comparison of Chinese and French ELF Self-presentations |
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217 | (3) |
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11.2 Trust-inspiring Features that Vary According to the National Culture |
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220 | (8) |
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11.3 Alternative Moves for Corporate Identity Internationalization |
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228 | (3) |
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231 | (2) |
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12 Intercultural Team Challenges |
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233 | (24) |
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12.1 Agreeing in a Bi-national Team |
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234 | (5) |
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12.2 Delegating Across Cultures |
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239 | (5) |
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12.3 Contrasting Intercultural Dynamics |
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244 | (4) |
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12.4 Towards a New Approach to the Management of Multicultural Teams |
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248 | (4) |
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252 | (5) |
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PART IV FOR A PRODUCTIVE USE OF THE INTERPRETATIVE APPROACH |
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13 A Company Odyssey in the South |
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257 | (17) |
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13.1 From First Attempts at Modernization to the Implementation of Procedures |
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258 | (4) |
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13.2 A `US-made' Privatization |
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262 | (2) |
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13.3 A Resolutely New Approach |
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264 | (2) |
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13.4 Epilogue: Permanencies and Changes |
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266 | (4) |
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270 | (4) |
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14 Transferring Management Practices |
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274 | (19) |
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14.1 The Partial Achievement of a Japanese-American Transfer |
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276 | (4) |
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14.2 The Moral Reading of a Quality Approach in Morocco |
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280 | (5) |
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14.3 Paving the Way for a Methodical Approach |
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285 | (5) |
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290 | (3) |
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15 Efficient Multicultural Teams |
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293 | (13) |
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15.1 An Approach Focused on the Deciphering of Universes of Meaning |
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293 | (5) |
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15.2 How Can Intercultural Coaching be Adapted to Each Situation? |
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298 | (6) |
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304 | (2) |
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16 Guidelines for Deciphering Cultures |
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306 | (35) |
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306 | (5) |
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16.2 Interpreting the Data |
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311 | (16) |
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327 | (1) |
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16.4 Illustrative Exercise: The Training Session for Post Office Tellers |
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328 | (5) |
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Conclusion: Making the Most of Culture Understanding |
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333 | (1) |
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Established Theories are Inadequate |
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333 | (3) |
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Listen to Stakeholders and Decipher their Speech! |
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336 | (1) |
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Practices Change, but References Remain |
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336 | (2) |
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Launching Further Research |
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338 | (3) |
Bibliography |
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341 | (14) |
Index |
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355 | |