Intro is part of the new wave of innovative design and digital media companies. The team's eclectic mix of skills - embracing print, web and moving-image design - places it at the centre of contemporary communication design. The company's approach is "aesthetics first", and it produces provocative and iconoclastic work. The work from Intro's portfolio represented in this book reflects the company's diverse client list, from Deutsche Bank to Depeche Mode. It is perhaps best known for its music industry work but current projects include a mixture of blue-chip companies, media-related businesses and arts organisations. John O'Reilly's introductory essay discusses the company's work, assessing its place in contemporary graphic design and examining its influences and wider cultural significance.
