Airline Customer Experience: Digitalization in Passenger Services aims to show how digitalization is transforming the way the aviation industry operates, making it more efficient, profitable, and sustainable. It presents a nuanced and kaleidoscopic...Lasīt vairāk
Invisible Seasides positions the seaside as a lens for understanding lived utopia, pinned in a certain place, an immovable feature in a landscape where our hopes and fears continue to unfold. Wide-ranging in theme, it brings a double perspective, pa...Lasīt vairāk
This book offers a comprehensive framework for fostering sustainable tourism communities, providing actionable strategies to balance economic growth, environmental preservation, and social equity. It serves as a vital resource for professionals and...Lasīt vairāk
This book offers a comprehensive exploration of the key concepts shaping todays world. This book examines the complex relationship between trust, sustainability, and resilience across various domains, providing insights into their significant implic...Lasīt vairāk
This book proposes a novel transformational humanistic leadership approach applied to cultural heritage tourism, based on humanistic values of human dignity, creativity, and autonomy and supported by a distinctive leadership ethos, purpose, and guid...Lasīt vairāk
This book explores the future of retail and service design, offering cutting-edge insights from leading researchers. Ideal for researchers, designers, educators, students, and innovation enthusiasts, it delivers fresh perspectives on the rapidly evo...Lasīt vairāk
This timely and innovative book offers an inspirational and thought-provoking journey into the future world of hospitality by conceptualizing an innovative future where hotels transcend traditional boundaries and evolve into dynamic hubs of innovati...Lasīt vairāk
The Visitor Studies Guide offers an up-to-date overview of the rapidly expanding field of theory and research practice relating to the public use of museums, galleries, libraries, archives, memorials, zoos, aquariums, planetariums, gardens, urban pa...Lasīt vairāk
This book details the challenges and opportunities for gender equality in the logistics and transport sectors. Offering insights into gender equality and inclusive leadership, this book will interest researchers, policymakers, and professionals in a...Lasīt vairāk
Time & Alcohol: Its five oclock somewhere! will appeal to researchers and undergraduates from a wide range of disciplines, including sociology, history, anthropology, cultural studies, geography, marketing and business studies....Lasīt vairāk
This book provides an overview of nation branding in the Americas, an often neglected continent(s) in debates about the creation, dissemination and management of national images. It will particularly be of interest for students and researchers speci...Lasīt vairāk
(Izdošanas datums: 13-Mar-2025, Izdevniecība: Apple Academic Press Inc., ISBN-13: 9781003494461)
Explores various areas of sustainable development goals (SDGs) that show the contribution of sustainable tourism to cultural heritage, protected areas, and community benefits. Explains how ecotourism can benefit the economy and wildlife in a mutual...Lasīt vairāk
Whether physical or virtual, heritage brand or start-up, pop-up stores are everywhere: this book provides the why, what, and how for entrepreneurs and established brands to capitalize on this exciting format....Lasīt vairāk
In this insightful text, Cristina Ziliani and Marco Ieva trace the evolution of thinking, contemporary themes and practice in Loyalty Management. It will guide marketers, business leaders and post graduate students through the changes in...Lasīt vairāk
The Psychology of Fashion shows how the application of psychology in the context of fashion can make a positive difference to our lives....Lasīt vairāk
This timely and innovative book offers an introduction to a range of creative methods, providing both empirical and conceptual guidance....Lasīt vairāk
Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies. It provides a comprehensive and honest understanding of the commercial and ethical impact marketing has...Lasīt vairāk
Based on the real-world experiences of Demi Semande, award-winning entrepreneur, this book provides a toolkit for aspirational and savvy African entrepreneurs and insights for responsible investors to seize the opportunity, and to help transform the...Lasīt vairāk
Consuming the Environment explores the environmental impacts of consuming everyday products and explains how we can consume more sustainably....Lasīt vairāk
This book examines the oceanic presence in life on Earth, and the ways that we engage with the oceanic worlds for play, pleasure, adventure and the pursuit of leisure and escape through tourism and travel....Lasīt vairāk
