This volume consists of 40 chapters on computer-mediated communication and social media from global and transdisciplinary perspectives. Scholars working in communication, media, journalism, public relations, psychology, and other fields in the US, the Middle East, Norway, New Zealand, and Australia describe key concepts, areas of specialization, and future directions, discussing emerging media trends in theory and research, including social media theories, electronic word-of-mouth and social media, observational approaches to studying the texting life of couples, social media and death communication, Arab women's self-representations on Instagram, online dating, online asexual representation and visibility on Reddit, representations of Latinos in the news, Twitter as an alternative news source for citizen journalism, trends in computer-mediated communication and social media in sport, and social media as a super-spreader of misinformation, disinformation, and conspiracy theories related to health crises, particularly COVID-19; applications, such as influencer marketing, cancel culture, online gaming brand ambassadorships, social media management, the social media practices of independent sports podcasters, how deaf creators use TikTok, social media and health care in the aging population, and schools use of social media for community engagement; and new communication technologies and directions in theory and practice, such as artificial intelligence and the Internet of Things, digital storytelling, the use of bots in US elections, teaching social media and digital analytics, the use of artificial intelligence in public relations, and the dark side of artificial intelligence. Distributed in North America by Turpin Distribution. Annotation ©2022 Ringgold, Inc., Portland, OR (protoview.com)
Joining a thriving field of new media, this collective volume authored by global academics features important research by thought leaders within computer-mediated communication (CMC) and social media. Featuring 40 comprehensive chapters of new research that focuses on what is new, relevant, and cutting edge in the areas of CMC and social media, authors critically explore topics ranging from social media theories to civil rights. Divided into three parts, the handbook begins with theory and methods, which sets the foundation for the text and then moves into the applicability of strategy, tactics, and measurement. The final focus is toward the future of CMC and social media and its impact on the study and practice of communication.
Uniquely relating social media communication research to its computer-mediated communication foundation, as well as digital and emerging media trends, this handbook is an indispensable resource whether you're a graduate student or a seasoned practitioner.
Uniquely relating social media communication research to its computer-mediated communication foundation, as well as digital and emerging media trends, this handbook is an indispensable resource whether you're a graduate student or a seasoned practitioner.
Joining a thriving field of new media, this collective volume authored by global academics features important research by thought leaders within computer-mediated communication (CMC) and social media. Featuring 40 comprehensive chapters of new research that focuses on what is new, relevant, and cutting edge in the areas of CMC and social media, authors critically explore topics ranging from social media theories to civil rights. Divided into three parts, the handbook begins with theory and methods, which sets the foundation for the text and then moves into the applicability of strategy, tactics, and measurement. The final focus is toward the future of CMC and social media and its impact on the study and practice of communication. Uniquely relating social media communication research to its computer-mediated communication foundation, as well as digital and emerging media trends, this handbook is an indispensable resource whether you're a graduate student or a seasoned practitioner.
