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Essential Principles of Graphic Design [Hardback]

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(Allworth Press)
  • Formāts: Hardback, 256 pages, height x width x depth: 228x181x25 mm, weight: 866 g, Illustrations, color
  • Izdošanas datums: 14-Jul-2008
  • Izdevniecība: How Books
  • ISBN-10: 1600610471
  • ISBN-13: 9781600610479
Citas grāmatas par šo tēmu:
Essential Principles of Graphic DesignPalielināt
  • Formāts: Hardback, 256 pages, height x width x depth: 228x181x25 mm, weight: 866 g, Illustrations, color
  • Izdošanas datums: 14-Jul-2008
  • Izdevniecība: How Books
  • ISBN-10: 1600610471
  • ISBN-13: 9781600610479
Citas grāmatas par šo tēmu:
Permanent link: https://www.kriso.lv/db/9781600610479.html
Keywords:
Complete with a checklist and best practice panels, this resource guide provides tips on developing a successful graphic design career through five progressive sections, including principles, elements, process, applications, and employment. 10,000 first printing.

Provides tips on developing a successful graphic design, including principles, creative processes, and advice from successful graphic designers.
Essential Principles
First Person
4(5)
Introduction
9(1)
Typography
10(4)
Color
14(3)
Layout
17(3)
Style
20(5)
Principles of the Creative Process
Introduction
25(1)
Visual Strategy
26(4)
Research
30(7)
Working With Imagery
37(3)
Account Management and Workflow
40(5)
Production
45(4)
Principles Within Disciplines
Introduction
49(1)
Self-Promotion
50(8)
Book Jacket Design
58(8)
Print Collateral Design
66(8)
Quarterly Publication Design
74(8)
Catalog Design
82(4)
Periodical Design
86(6)
Magazine Design
92(6)
Custom Publishing
98(6)
Poster Design
104(4)
Illustration
108(4)
Annual Report Design
112(6)
Design Identity
118(10)
Brand Development
128(4)
Packaging
132(4)
Music Packaging
136(6)
Structural Design
142(4)
Industrial Design
146(4)
Innovation
150(6)
Typography
156(4)
Brand Strategy and Identity
160(8)
Environmental Design
168(4)
Wayfinding and Signage
172(6)
Hotel Identity
178(6)
Restaurant Identity
184(6)
Exhibition Design
190(6)
Museum Exhibit Design
196(6)
Conference Branding
202(6)
Merchandise Design
208(6)
Window Display Design
214(4)
Corporate Website Design
218(6)
Personal Blog Design
224(6)
Community Blog Design
230(6)
Motion Graphics
236(6)
Television Graphics
242(4)
Sound Bites
On Starting A Project
246(1)
First Jobs
247(3)
On Making Mistakes
250(1)
On Lessons Learned
251(1)
Words of Wisdom
252(1)
Contributors 253(1)
Index 254(2)
Acknowledgments 256