Atjaunināt sīkdatņu piekrišanu

E-grāmata: Fundamentals of NeuroIS: Information Systems and the Brain

Citas grāmatas par šo tēmu:
  • Formāts - PDF+DRM
  • Cena: 53,52 €*
  • * ši ir gala cena, t.i., netiek piemērotas nekādas papildus atlaides
  • Ielikt grozā
  • Pievienot vēlmju sarakstam
  • Šī e-grāmata paredzēta tikai personīgai lietošanai. E-grāmatas nav iespējams atgriezt un nauda par iegādātajām e-grāmatām netiek atmaksāta.
Citas grāmatas par šo tēmu:

DRM restrictions

  • Kopēšana (kopēt/ievietot):

    nav atļauts

  • Drukāšana:

    nav atļauts

  • Lietošana:

    Digitālo tiesību pārvaldība (Digital Rights Management (DRM))
    Izdevējs ir piegādājis šo grāmatu šifrētā veidā, kas nozīmē, ka jums ir jāinstalē bezmaksas programmatūra, lai to atbloķētu un lasītu. Lai lasītu šo e-grāmatu, jums ir jāizveido Adobe ID. Vairāk informācijas šeit. E-grāmatu var lasīt un lejupielādēt līdz 6 ierīcēm (vienam lietotājam ar vienu un to pašu Adobe ID).

    Nepieciešamā programmatūra
    Lai lasītu šo e-grāmatu mobilajā ierīcē (tālrunī vai planšetdatorā), jums būs jāinstalē šī bezmaksas lietotne: PocketBook Reader (iOS / Android)

    Lai lejupielādētu un lasītu šo e-grāmatu datorā vai Mac datorā, jums ir nepieciešamid Adobe Digital Editions (šī ir bezmaksas lietotne, kas īpaši izstrādāta e-grāmatām. Tā nav tas pats, kas Adobe Reader, kas, iespējams, jau ir jūsu datorā.)

    Jūs nevarat lasīt šo e-grāmatu, izmantojot Amazon Kindle.

This authored volume presents the fundamentals of NeuroIS, which is an emerging subfield within the Information Systems discipline that makes use of neuroscience and neurophysiological tools and knowledge to better understand the development, use, and impact of information and communication technologies. This book is an initial guide to this new research domain. The target audience primarily comprises PhD students and researchers, but the book may also be beneficial for graduate students and practitioners.
1 Introduction to NeuroIS
1(24)
1.1 On the Nature of Information Systems Research
1(2)
1.2 Interest into the Brain: A Long-Existing Phenomenon
3(1)
1.3 Reference Disciplines of NeuroIS
4(7)
1.3.1 Neuropsychology and Cognitive Neuroscience
6(1)
1.3.2 Neuroeconomics, Decision Neuroscience, Social Neuroscience
7(1)
1.3.3 Neuromarketing and Consumer Neuroscience
8(1)
1.3.4 Neuroergonomics
9(1)
1.3.5 Affective Computing and Brain-Computer Interaction
10(1)
1.4 Why NeuroIS?
11(9)
1.5 Summary and Concluding Comment
20(5)
References
21(4)
2 A Primer on Neurobiology and the Brain for Information Systems Scholars
25(22)
2.1 Genes: The Foundations of Life
25(4)
2.2 The Human Nervous System
29(5)
2.2.1 Parts of the Nervous System
29(1)
2.2.2 Functioning of the Nervous System
30(4)
2.3 The Human Brain
34(7)
2.3.1 Major Structures of the Brain
34(2)
2.3.2 The Cerebral Cortex
36(1)
2.3.3 Subcortical Structures
37(2)
2.3.4 Locations in the Brain
39(2)
2.4 The Autonomic Nervous System
41(2)
2.5 Plasticity of the Brain
43(1)
2.6 Concluding Note
44(3)
References
44(3)
3 Tools in NeuroIS Research: An Overview
47(26)
3.1 A Framework to Categorize NeuroIS Tools
47(1)
3.2 Measurement and Stimulation of the Central Nervous System
48(10)
3.2.1 Positron Emission Tomography (PET)
49(1)
3.2.2 Functional Magnetic Resonance Imaging (FMRI)
49(3)
3.2.3 Functional Near-Infrared Spectroscopy (FNIRS)
52(1)
3.2.4 Electroencephalography (EEG)
53(2)
3.2.5 Transcranial Magnetic Stimulation (TMS)
55(2)
3.2.6 Transcranial Direct-Current Stimulation (TDCS)
57(1)
3.3 Measurement of the Peripheral Nervous System
58(9)
3.3.1 Electrocardiogram (EKG)
59(1)
3.3.2 Galvanometer
59(2)
3.3.3 Oculometry
61(2)
3.3.4 Facial Muscular Movement
63(4)
3.4 Measurement of the Hormone System
67(1)
3.5 Outlook
68(5)
References
69(4)
4 Topics in NeuroIS and a Taxonomy of Neuroscience Theories in NeuroIS
73(26)
4.1 NeuroIS Topics: An Analysis of Proposals
73(4)
4.1.1 Genesis of NeuroIS and First Topics
73(1)
4.1.2 An Integrative Review of Research Agendas and Discussion Papers
74(3)
4.2 NeuroIS Topics: An Analysis of Papers
77(6)
4.2.1 Sample and Procedure
77(1)
4.2.2 Results
78(5)
4.3 Neuroscience Theories for NeuroIS: A Taxonomy
83(16)
4.3.1 What Is Theory in Neuroscience?
83(2)
4.3.2 Neuroscience Theory---Analysis
85(1)
4.3.3 Neuroscience Theory---Explanation
85(9)
4.3.4 Neuroscience Theory---Design and Action
94(2)
References
96(3)
5 Establishing and Operating a NeuroIS Lab
99
5.1 The Process of Establishing a NeuroIS Lab
99(7)
5.1.1 Discovery of Research Potential
100(1)
5.1.2 Financing a NeuroIS Lab
101(1)
5.1.3 Vendor Selection
102(1)
5.1.4 Build or Adapt Facilities
103(1)
5.1.5 Implementation and Integration
104(1)
5.1.6 Maintenance of Equipment
105(1)
5.2 Conducting NeuroIS Research
106
5.2.1 The Research Question and Literature Review
106(1)
5.2.2 Experimental Stimuli
107(1)
5.2.3 Psychometric Measurements
108(1)
5.2.4 Neurophysiological Measurements
108(1)
5.2.5 Ethics Forms
109(2)
5.2.6 Participant Recruitment
111(1)
5.2.7 Data Collection and Protocol
112(1)
5.2.8 Data Extraction, Post-treatment and Analysis
113(1)
References
114