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E-grāmata: HBR's 10 Must Reads on AI, Analytics, and the New Machine Age (with bonus article "e;Why Every Company Needs an Augmented Reality Strategy"e; by Michael E. Porter and James E. Heppelmann)

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  • Formāts: 192 pages
  • Sērija : HBR's 10 Must Reads
  • Izdošanas datums: 24-Dec-2018
  • Izdevniecība: Harvard Business Review Press
  • Valoda: eng
  • ISBN-13: 9781633696853
  • Formāts - PDF+DRM
  • Cena: 25,04 €*
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  • Formāts: 192 pages
  • Sērija : HBR's 10 Must Reads
  • Izdošanas datums: 24-Dec-2018
  • Izdevniecība: Harvard Business Review Press
  • Valoda: eng
  • ISBN-13: 9781633696853

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Presents the 10 best and most important articles that address how intelligent machines are revolutionizing business, revealing how these new technologies fit together and explaining what’s coming next and how to prepare your company now. Original.

Machine learning and data analytics are powering a wave of groundbreaking technologies. Is your company ready?

If you read nothing else on how intelligent machines are revolutionizing business, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how these technologies work together, how to adopt them, and why your strategy can't ignore them.

In this book you'll learn how:

  • Data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights
  • Blockchain has the potential to restructure the economy
  • Drones and driverless vehicles are becoming essential tools
  • 3-D printing is making new business models possible
  • Augmented reality is transforming retail and manufacturing
  • Smart speakers are redefining the rules of marketing
  • Humans and machines are working together to reach new levels of productivity

This collection of articles includes "Artificial Intelligence for the Real World," by Thomas H. Davenport and Rajeev Ronanki; "Stitch Fix's CEO on Selling Personal Style to the Mass Market," by Katrina Lake; "Algorithms Need Managers, Too," by Michael Luca, Jon Kleinberg, and Sendhil Mullainathan; "Marketing in the Age of Alexa," by Niraj Dawar; "Why Every Organization Needs an Augmented Reality Strategy," by Michael E. Porter and James E. Heppelmann; "Drones Go to Work," by Chris Anderson; "The Truth About Blockchain," by Marco Iansiti and Karim R. Lakhani; "The 3-D Printing Playbook," by Richard A. D’Aveni; "Collaborative Intelligence: Humans and AI Are Joining Forces," by H. James Wilson and Paul R. Daugherty; "When Your Boss Wears Metal Pants," by Walter Frick; and "Managing Our Hub Economy," by Marco Iansiti and Karim R. Lakhani.

Recenzijas

"a timely, relevant compendium of HBR articles. The authors' insightshave value for CIOs and business people trying to use analytics in the running their businesses." -- CIO Magazine

Artificial Intelligence for the Real World 1(18)
Thomas H. Davenport
Rqjeev Ronanki
Stitch Fix's CEO on Selling Personal Style to the Mass Market
19(10)
Katrina Lake
Algorithms Need Managers, Too
29(10)
Michael Luca
Jon Kleinberg
Sendhil Mullainathan
Marketing in the Age of Alexa
39(14)
Niraj Dawar
Why Every Organization Needs an Augmented Reality Strategy
53(24)
Michael E. Porter
James E. Heppelmann
Drones Go to Work
77(18)
Chris Anderson
The Truth About Blockchain
95(14)
Marco Iansiti
Karim R. Lakhani
The 3-D Printing Playbook
109(18)
Richard A. D'Aveni
Collaborative Intelligence: Humans and AI Are Joining Forces
127(18)
H. James Wilson
Paul R. Dougherty
When Your Boss Wears Metal Pants
145(10)
Walter Frick
Managing Our Hub Economy
155(16)
Marco Iansiti
Karim R. Lakhani
About the Contributors 171(2)
Index 173
Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 13 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.

Author social media/website info: hbr.org