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E-grāmata: Layout for Graphic Designers: An Introduction

4.07/5 (30 ratings by Goodreads)
(Freelance Author, Chile), (University of Brighton, UK)
  • Formāts: 208 pages
  • Sērija : Basics Design
  • Izdošanas datums: 08-Mar-2018
  • Izdevniecība: Bloomsbury Visual Arts
  • ISBN-13: 9781474255561
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Layout for Graphic Designers: An IntroductionPalielināt
  • Formāts: 208 pages
  • Sērija : Basics Design
  • Izdošanas datums: 08-Mar-2018
  • Izdevniecība: Bloomsbury Visual Arts
  • ISBN-13: 9781474255561
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Layout for graphic design concerns the arrangement of text and images on a page. How these elements are positioned, both in relation to one another, and within the overall design scheme, will affect how content is viewed and received. Whether in print or online, it is key to powerful visual communication.

Layout for Graphic Designers provides visual arts students with a theoretical and practical underpinning of this design subject. Packed with over 200 examples from key contemporary practices, and fully illustrated with clear diagrams and inspiring imagery, it offers an essential exploration of the subject.

This third edition has been updated to include 25 new images and 6 new case studies from Lundgren + Lindqvist, TwoPoints.Net, Bruce Mau Design, Non-Format, Mind Design and Plau.

Recenzijas

I wouldn't change anything. -- Robert Hankin, Bellevue University, USA A strong primer that clearly discusses the foundation elements used in layout. -- Vanessa Cruz, University of North Florida, USA Pre-acquistion review Good coverage of topics, structured well to introduce students to the various aspects of the subject. -- Philip Long, University of West London, UK Pre-acquisition review The level and pitch of the text seem to fit with the level of students that would look at this book (Yr1/Yr2). -- Simon Gomes, University of Doncaster, UK Pre-acquisition review

Papildus informācija

Introduces the fundamentals of layout within graphic design. It shows readers how to work with text and images to create powerful forms of visual communication.
Chapter 1 The Basics
8(20)
What is layout?
10(2)
Imposition
12(6)
Working with pages
18(6)
The golden section
24(2)
An Interview with Lundgren+Lindqvist
26(2)
Chapter 2 The Grid
28(42)
The symmetrical grid
30(2)
Symmetrical variations
32(12)
Asymmetrical grids
44(4)
Developing the grid
48(6)
The baseline grid
54(2)
Cross-alignment
56(2)
Working without a grid
58(8)
An Interview with Martin and Lupi
66(4)
Chapter 3 Elements on a Page
70(42)
Columns and gutters
72(4)
Images
76(6)
Alignment
82(4)
Hyphenation and justification
86(2)
Hierarchy
88(4)
Arrangement
92(4)
Entry points
96(8)
Pace
104(4)
An Interview with Associate Creative Director Alec Donavan
108(4)
Chapter 4 Form and Function
112(26)
Dividing the book
114(8)
Appropriation
122(4)
Exquisite corpse
126(4)
Binding
130(4)
An Interview with Non Format
134(4)
Chapter 5 Layout in Use
138(42)
Scale
140(6)
Indexing
146(2)
Orientation
148(6)
Dividing the page
154(4)
Structure/unstructure
158(4)
Paper engineering
162(2)
Passe partout
164(8)
Juxtaposition
172(4)
An Interview with Mind Design
176(4)
Chapter 6 Media
180(24)
Platform expansion
182(4)
Magazines and brochures
186(6)
Websites
192(2)
Moving image
194(2)
Packaging
196(4)
An Interview with Plau
200(4)
Glossary 204(2)
Index 206(1)
Acknowledgements 207(1)
Contacts 208
Gavin Ambrose teaches at Brighton University and is a practicing graphic designer as well as an author of numerous highly regarded books for design students including Print and Finish, Design Thinking for Visual Communication, and Design Genius among others.

Paul Harris is a freelance writer and editor. His work has appeared in magazines and journals in both the US and Europe.
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