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E-grāmata: Majority and Minority Influence: Societal Meaning and Cognitive Elaboration

Edited by (Professor of Experimental Social Psychology, Department of Psychology, Panteion University of Social and Political Sciences, Greece), Edited by (Assistant Professor, School of Journalism and Mass Media Studies, Aristotle University of Thessaloni), Edited by
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Majority and minority influence research examines how groups influence the attitudes, thoughts and behaviours of individuals, groups and society as a whole. This volume collects recent work by an international group of scholars, representing a variety of different theoretical approaches to majority and minority influence.

The book provides a thorough evaluation of significant current developments with a particular focus on how active minorities can influence peoples thinking and behaviour, fight against conformity and contribute to real social change. It also discusses the following themes:











Social vs. cognitive processes of social influence: cooperation vs. antagonism





Majority and minority influence: a singular or a dual socio-psychological process?





Conversion vs appropriation of minority ideas





Different meta-theoretical considerations underlying social influence research

New avenues for future research are presented and many are born from a new integration between influence and persuasion theoretical traditions.

By focusing on the societal dimension of social influence this book contributes to filling a theoretical and epistemological gap in the relative literature. It offers a balanced and thorough presentation of the distinct theoretical and epistemological approaches employed by active and important researchers in the field making it essential reading for researchers and upper-level students of social psychology.

Recenzijas

'This volume, coming some four decades after Moscovici's (1976) ground-breaking monograph on social influence, provides a useful summary of contemporary work on majority and minority influence. Summarizing the theoretical perspectives of several major contributors to this literature, the volume sheds new light on the historical origins of Moscovici's ideas, identifies questions that are currently eliciting research attention, and suggests potentially fruitful avenues for future investigation. The volume will be valuable for scholars in social psychology and related disciplines who are interested in social influence in group contexts.' John Levine Ph.D, University of Pittsburgh

List of figures and tables
vii
Notes on contributors ix
1 Introduction
1(8)
Antonis Gardikiotis
Gerasimos Prodromitis
Stamos Papastamou
2 Conversion to active minorities: the chronicle of a successful theory and the uncertain result of a minority influence attempt
9(38)
Stamos Papastamou
Antonis Gardikiotis
Gerasimos Prodromitis
3 The context/comparison model of majority and minority influence: different processes, different outcomes
47(25)
William D. Crano
4 Multiple categorizations and minority influence: an integration of dissociation and self-categorization theories
72(26)
Alain Quiamzade
Gabriel Mugny
Juan Manuel Falomir-Pichastor
Juan Antonio Perez
5 Majority versus minority source status and persuasion: processes of primary and secondary cognition
98(19)
Javier Horcajo
Pablo Brinol
Richard E. Petty
6 Attitude persistence to persuasive messages: as a function of numerical majority versus minority source status
117(20)
Robin Martin
Miles Hewstone
7 Mind over matter: target states, not stimulus characteristics, determine information processing in minority influence
137(21)
Deborah F. Hellmann
Nina Dickel
Gerd Bohner
Hans-Peter Erb
8 Influencing people's (negative) attitudes towards active minorities: the case of feminist movements
158(15)
Fabrizio Butera
Jean-Pierre Vernet
Jorge Vala
9 A case for diversity in research on minority influence
173(25)
Radmila Prislin
Marisa Crowder
Kristin Donnelly
10 Conclusions
198(13)
Gerasimos Prodromitis
Stamos Papastamou
Antonis Gardikiotis
Index 211
Stamos Papastamou is Professor of Experimental Social Psychology at Panteion University of Social and Political Sciences, Greece.

Antonis Gardikiotis is Associate Professor of Social Psychology and the Mass Media at the Aristotle University of Thessaloniki, Greece.

Gerasimos Prodromitis is Associate Professor of Experimental Social Psychology at Panteion University of Social and Political Sciences, Greece.