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Media Literacy in the K-12 Classroom 2nd Revised edition [Mīkstie vāki]

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  • Formāts: Paperback / softback, 221 pages, height x width x depth: 231x187x15 mm, weight: 440 g
  • Izdošanas datums: 14-Nov-2016
  • Izdevniecība: International Society for Technology in Education
  • ISBN-10: 1564843815
  • ISBN-13: 9781564843814
  • Mīkstie vāki
  • Cena: 46,85 €
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  • Formāts: Paperback / softback, 221 pages, height x width x depth: 231x187x15 mm, weight: 440 g
  • Izdošanas datums: 14-Nov-2016
  • Izdevniecība: International Society for Technology in Education
  • ISBN-10: 1564843815
  • ISBN-13: 9781564843814

Today's average youth spends over 10 hours a day consuming media. Aided by technology, young people can instantly share and engage with media messages to find answers, get directions, shops or connect with friends. But access alone doesn't lead to critical thinking. Media are texts, designed to be read, analyzed, deconstructed and reconstructed. Understanding how to interpret advertising messages, check for bias or avoid stereotyping are among the skills students need to become knowledgeable consumers and producers of media.

This book helps educators understand the importance of teaching media literacy and gives them the tools needed to bring this form of literacy into the classroom. Included in this new edition:

  • An appendix with over 80 author-recommended resources.
  • Insights from respected educators and experts.
  • Media literacy lesson plans.
  • Guiding questions, exercises and checklists for deconstructing media messages.
Preface viii
Introduction
Big Ideas In Media Literacy
1(2)
Critical Inquiry: Asking Questions
3(2)
Representation
5
Stereotypes
1(7)
Gatekeeping
8(2)
Bias
10(1)
Symbolism
11(1)
Big Media and Economics
12(7)
Chapter 1 What Is Media Literacy?
19(24)
Media + Literacy
20(3)
The Importance of Analysis
23(6)
Media Literacy and Curricula Disciplines
29(4)
Media Literacy and Curriculum Standards
33(4)
Why Teach Media Literacy?
37(1)
The Benefits of Media Literacy Education
38(5)
Chapter 2 Teaching Media Literacy
43(22)
Pedagogy and Principles of Teaching Media Literacy
44(1)
Expansion and Explanation of Key Deconstruction Questions
45(4)
Pedagogical Concepts
49(3)
Why Study the Media?
52(1)
A Framework for Teaching Media Literacy
52(7)
Media Literacy: Skill for the Future
59(3)
Does Media Literacy Work?
62(1)
Getting Started
63(2)
Chapter 3 Visual Literacy
65(30)
Visual Literacy = Reading Pictures
66(5)
Understanding How Photographs Communicate
71(1)
Getting Started
72(2)
Framing
74(1)
Manipulation of Images
75(1)
Is Seeing Believing?
76(2)
Visual Literacy and News Content (News Literacy)
78(1)
Visual Literacy in the Political Arena
78(3)
Reading a Magazine Cover
81(2)
Magazine Covers as Symbolic Representations
83(4)
Bogus Websites: Manipulating Images and Words
87(2)
Editorial Cartoons in the Social Studies Classroom
89(2)
The Graphic Novel
91(4)
Chapter 4 Advertising
95(36)
It's Up to the Audience
97(10)
Advertising Formula
107(1)
Advertising and Social Studies
108(4)
Advertising in the Health Classroom
112(11)
Lesson Plan: Teaching Argument Writing Through the Use of Commercials and Infomercials
123(8)
Chapter 5 Moving Images
131(44)
Moving Images and Active/Critical Viewership
135(1)
Television and Film
135(1)
Moving Images as Texts
136(3)
Analyzing a Toy Commercial
139(2)
Techniques and Tricks in Toy Commercials
141(3)
Public Service Announcements (PSAs)
144(1)
Deconstructing a TV Commercial
145(4)
News Literacy
149(2)
The Importance of Sound in News Stories
151(1)
Before Teaching the Language of Film
151(4)
Moviemaker Techniques to Make Us Believe Things
155(5)
Teaching Documentaries
160(2)
Recording and Saving Video Clips for Use in Media Literacy Education
162(1)
Lesson Plan: Teaching The Hero's Journey Through Film
163(12)
Appendix A Media Literacy References 175(14)
Appendix B Glossary 189(6)
Appendix C References 195(10)
Appendix D ISTE Standards 205(1)
ISTE Standards for Students (ISTE Standards-S) 206(4)
ISTE Standards for Teachers (ISTE Teachers-T) 210(3)
Index 213
Frank W. Baker is a K12 media educator who has conducted hundreds of workshops with teachers and students. He created the website Media Literacy Clearinghouse (http://frankwbaker.com/mlc) in 1998 to help teachers find appropriate resources for teaching about media and media literacy. Since then, the site has been internationally recognised and continues to be a valuable resource for educators.