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E-grāmata: Natural Disasters and Risk Communication: Implications of the Cascadia Subduction Zone Megaquake

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Natural Disasters and Risk Communication: Implications of the Cascadia Subduction Zone Megaquake asks and addresses how we communicate about natural disasters and what effect our communication has on natural disaster education, understanding, assessment of risk, preparation, and recovery. The chapters of this book present expertise, analyses, and perspectives that are designed to help us better comprehend and deal with the natural risks such as the Cascadia Subduction Zone. It seeks to move past primal, fear-induced physiological and emotional responses to crises with the understanding that if we accept that the disaster will occur, expect it, and learn how we can prepare, we can calm the collective panicked beats of our hearts as we wait for its first tremors.

Recenzijas

Fletcher and Lovejoy's Natural Disasters and Risk Communication: Implications of the Cascadia Subduction Zone Megaquake is a must-read for anyone interested in risk communication and how societies respond to natural disasters. The book focuses on moving readers beyond traditional responses such as panic or apathy and toward more productive ones such as preparedness and resilience in the face of inevitable crises. Natural disasters associated with climate change make this book especially timely and necessary. I highly recommend it. -- Luis E. Hestres, The University of Texas at San Antonio This text provides a useful set of readings from various authors addressing the scope of risk perception, preparedness, and communication within the framework of a regional risk. Parts of the book address various geological features of natural disasters and the role education, family units, and economic factors of disasters which are often under-addressed in the communication literature. Through the incorporation of a number of unique perspectives the uses of this book and implications for scholar and practitioners of communication are obvious. This assembled collection of works fills specific gaps in the literature examining natural disasters. The book provides a contribution that is timely and ongoing. -- Patric Spence, University of Kentucky

Foreword vii
Kathryn Schulz
Acknowledgments ix
1 Conceptualizing Risk: Media Coverage and Natural Disasters
1(12)
Jennette Lovejoy
PART I CASCADIA SUBDUCTION ZONE: GEOLOGICAL BACKGROUND AND PREDICTING PREPAREDNESS IN THE PACDIFIC NORTHWEST
13(74)
2 Cascadia Earthquake Science and Hazards
15(34)
Robert F. Butler
3 Risk Perception and Earthquake Preparedness Motivation: Predicting Responses to a Cascadia Subduction Zone Catastrophic Event
49(38)
Bradley Adame
Claude Miller
PART II CONFRONTING RISK INFORMATION: RHETORICAL FRAMING IN THE MEDIA AND STAGES OF CRISIS
87(60)
4 The Article That Shook the Public: A Comparative Study of "The Really Big One" and Other Earthquake News Coverage
89(32)
Julie Hornchick Crowe
5 A "Fast and Frugal" Approach to Risk Judgment and Decision-Making and Its Implications for Natural Disaster
121(26)
Kai Kuang
PART III LOCAL AND GLOBAL CASE STUDIES: ANALYZING DEMOGRAPHIC, ATTITUDE, AND ECONOMIC FACTORS IN NATURAL DISASTERS
147(50)
6 Public Risk Perception Attitudes on Flooding by Different Societal Sectors: An Investigation Based on the August 2016 Flood in Louisiana
149(20)
Do Kyun Kim
Phillip Madison
7 Economic Evaluation of Multi-Hazard Risk Information in Japan: Implication for Earthquake Risk Communication
169(28)
Hiroaki Matsuura
Keiichi Sato
PART IV COMMUNITY, ORGANIZING, AND RESILIENCE: PRAGMATIC CONSIDERATIONS
197(46)
8 Families, Companion Nonhuman Animals, and the CSZ Disaster: Implications for Crisis and Risk Communication
199(32)
Julie M. Novak
Ashleigh Day
9 What Is to Be Done?---A Preparedness Polemic
231(12)
Yianni Doulis
Conclusion: Nature, Fear, and Bewilderment: A Human (Dis)Connect 243(14)
C. Vail Fletcher
Epilogue 257(2)
Chris Goldfinger
Index 259(2)
About the Editors and Contributors 261
C. Vail Fletcher is associate professor in the Department of Communication at the University of Portland.

Jennette Lovejoy is associate professor in the Department of Communication at the University of Portland.