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1 | (10) |
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Relevance of the Okinawan Struggle to the Neoliberal World |
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5 | (1) |
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6 | (5) |
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Part I Method, Theory, and Context |
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11 | (86) |
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2 Critical Discourse Analysis of Public Relations |
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13 | (18) |
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CD A Difficulties in Okinawa |
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17 | (14) |
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3 Why McDonaldization in Okinawa? Social Relations of Production in the Neoliberal Playground |
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31 | (22) |
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Neoliberalism: Utopic Concepts |
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33 | (4) |
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Coercion and Hegemony in Neoliberal Capitalism |
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37 | (3) |
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Actually Existing Neoliberalism |
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40 | (2) |
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Why McDonaldization in Okinawa? |
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42 | (4) |
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The Friendly Face of McDonaldization in Okinawa |
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46 | (7) |
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4 Processes of Conditioning: Propaganda in Education and Media Systems |
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53 | (22) |
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Background: Precisely What Is Propaganda? |
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53 | (1) |
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54 | (2) |
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56 | (2) |
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Regimenting Thought in Educational Practice in Okinawa Main Island |
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58 | (11) |
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Regimenting Thought in Mediated Communications |
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69 | (6) |
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5 Rationalizing Processes of Unnatural Selection |
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75 | (22) |
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A Summary of Environmental Regulation |
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78 | (1) |
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79 | (1) |
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80 | (3) |
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83 | (4) |
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87 | (2) |
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Techniques in Editing History |
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89 | (1) |
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Techniques in Fabricating `Official' Explanations |
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90 | (7) |
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Part II Propaganda, Processes, and Analysis |
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97 | (78) |
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6 McDonaldizing as a Force for Militarizing Okinawan Society |
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99 | (18) |
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102 | (1) |
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Reinventions of Traditional Okinawan Culture |
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103 | (8) |
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The Efficiencies of Burden Relief from Futenma |
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111 | (3) |
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The Efficiencies of Controlling Meanings of `Development' |
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114 | (3) |
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7 Predictability as a Means of Manufacturing Consent |
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117 | (14) |
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Manufactured Forms of Authority in New Media |
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120 | (3) |
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Fear as a Manufactured and Renewable Product |
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123 | (115) |
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Unpredictability in Protestors and Imprecision in Descriptions |
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127 | (4) |
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8 Communication and Control Over `Unstable' Actors |
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131 | (26) |
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Fortifying State Narratives Across Cultures |
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134 | (6) |
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The `Haters': Kamaduu gwa tachi no tsudoi |
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140 | (5) |
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The Organization of Free Association |
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145 | (2) |
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147 | (4) |
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151 | (6) |
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9 Calculability as a Quantifier of Future Profits Added to the Present |
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157 | (18) |
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Free Trade and the Cost of Future Healthcare |
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160 | (2) |
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Heavy Industry and Construction Narratives |
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162 | (3) |
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Politicizing Catchphrases and Colors |
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165 | (2) |
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Politicizing Cooperation and Its Profit Potential |
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167 | (2) |
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An Efficient Future of Incalculable Profits |
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169 | (6) |
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Part III Historical and Contemporary Forms of Resistance |
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175 | (56) |
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10 Political Economy and Identity of "All Okinawa" Resistance |
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177 | (32) |
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Kenmin (People of the Prefecture): Bifurcated Nationalism |
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178 | (4) |
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182 | (4) |
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186 | (6) |
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Oru Okinawa (All Okinawa) and Shimagurumi (All/Entire Island): `Okinawan Identity' |
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192 | (17) |
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11 Time as a Defense of the Environment: A Fight Against McDonaldized Forms of Progress |
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209 | (14) |
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Time as Technological Development |
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210 | (2) |
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The Language of Waiting in Time |
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212 | (3) |
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Time as a Cause in Managing the Masses |
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215 | (1) |
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Resisting Militarized Assaults on the Environment |
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216 | (3) |
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Indigenous Concepts of Time |
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219 | (4) |
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223 | (8) |
Appendix A |
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231 | (2) |
Appendix B |
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233 | (2) |
Index |
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235 | |