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E-grāmata: Overtourism and Tourism Education: A Strategy for Sustainable Tourism Futures

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Since 2017, the term overtourism has become the buzzword for destinations suffering the strain of tourism. It is a critical issue for the 21st century and beyond, and to date has only been examined from a tourism industry perspective. This book takes a different stand by investigating overtourism from a tourism education perspective.

The recent global COVID-19 pandemic was expected to halt travel and, arguably, overtourism. However, industry experts and researchers share the opinion that instead of declining, overtourism is simply experiencing a shift, with a swarm of second home and domestic travel that is likely to engulf many tourism destinations. Against this backdrop, the issue of overtourism remains relevant and studies on ways to cultivate responsible consumer mindsets to deal with overtourism and other sustainability issues in the tourism industry are called for. This book focuses on education as a transformative and strategic tool to tackle overtourism and related negative impacts. It presents original research on the topics of overtourism, education, and sustainability, and puts forward a range of practical and transformative tourism education strategies to mitigate overtourism and to promote the sustainable development of destinations.

This book will be of great interest to upper-level students, researchers, and academics in tourism, development studies, cultural studies, and sustainability, as well as professionals in the field of tourism management.
Introduction. Preface. Part 1: CONCEPTUAL FRAMEWORK.
1. Overtourism
education and the tourism area life cycle model.
2. The PRME framework in
tourism education.
3. Tourism as industry and field of study: Using research
and education to address overtourism. PART 2: PRACTICAL STRATEGIES AND
IMPACTS.
4. Empowering tourism education as a destination management tool.
5.
Demarketing Overtourism: The role of educational interventions.
6. Training
of human resources in tourism to mitigate overtourism and promote a
sustainable destination.
7. The impacts of tourism education on tourism
destination performance and sustainability. PART 3: TRANSFORMATIVE
STRATEGIES.
8. Strategic and transformative tourism education as a valuable
approach to educating for sustainable development.
9. Transformative tourism
education: An evidence-based framework as best practice in the age of
overtourism.
10. Designing strategic and transformative tourism education
programs and education strategies.
Hugues Séraphin is Senior Lecturer in Event and Tourism Management Studies at the University of Winchester, UK. Prior to his career in academia, he worked in various roles in the tourism and hospitality sector in the Caribbean and in Europe.

Anca C. Yallop is a Senior Lecturer in Business Strategy at Auckland University of Technology, Auckland, New Zealand. She previously worked at the University of Winchester, UK. Her research has been published in book chapters and peer-reviewed international journals.
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