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Photo Hustle: An Insider Guide on How to Book Clients, Get Paid, and Master the Business of Photography [Mīkstie vāki]

  • Formāts: Paperback / softback, 224 pages, height x width x depth: 228x152x9 mm, b/w illustrations and infographics throughout
  • Izdošanas datums: 13-Jun-2025
  • Izdevniecība: Mango Media
  • ISBN-10: 1684817420
  • ISBN-13: 9781684817429
Citas grāmatas par šo tēmu:
  • Mīkstie vāki
  • Cena: 23,49 €
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  • Formāts: Paperback / softback, 224 pages, height x width x depth: 228x152x9 mm, b/w illustrations and infographics throughout
  • Izdošanas datums: 13-Jun-2025
  • Izdevniecība: Mango Media
  • ISBN-10: 1684817420
  • ISBN-13: 9781684817429
Citas grāmatas par šo tēmu:

Unlock the Secrets to Commercial Photography Success

The Photo Hustle by Karen Williams is the ultimate guide for photographers looking to break into the world of commercial photography, providing insider knowledge on how to land and keep prestigious clients.

#1 New Release in Photography Business & Careers

Looking for photo jobs or careers in photography? Karen Williams, a seasoned photo editor for top brands like Netflix and Wired, reveals the insider knowledge you need to land your dream gigs. The Photo Hustle is the ultimate resource for photographers—beginners and professionals alike—ready to transform their passion into a thriving career in commercial photography.

Photography isn’t just about capturing stunning images; it’s about understanding the business, overcoming workplace discrimination, and navigating the unwritten rules of the industry. Whether you’re eyeing jobs involving photography, launching your first photo studio, or breaking into commercial photography, this book equips you with the tools to succeed and the confidence to thrive.

Inside, you’ll find:

  • Practical steps for building your personal brand and landing photo jobs.
  • Expert tips on pitching, creating estimates, and negotiating contracts for photography careers near you and beyond.
  • Strategies to navigate workplace discrimination and adapt to industry trends in photography occupations.

Perfect for those seeking photography books for beginners or seasoned pros looking to level up, The Photo Hustle is your go-to guide to break into the competitive world of commercial photography and claim the success you deserve.


If you liked What They Didn’t Teach You in Photo School,  Learning to See, or Wisdom of Wildly Creative Women, you’ll love The Photo Hustle.

Contents

Preface

Introduction: Its Not You, Its Them


Part I: How to Get in the Room




Chapter 1: So You Want to Be a Professional Photographer?
Chapter 2: Presentation: How Do I Get in the Room?
Chapter 3: Marketing
Chapter 4: Whos in the Room?


Part II: Now Youre in the Room




Chapter 5: Cash Is King
Chapter 6: Unpacking the Estimate Process
Chapter 7: Does This Look Normal to You? Contracts and Licensing
Chapter 8: Being in The Room and Working On-Brand
Chapter 9: The Blacklist. Its Real.
Chapter 10: Adapting to Industry Changes


Conclusion: Youre In.Now What?

Acknowledgments

About the Author
Karen Williams is a keynote speaker, course creator, and CEO and creator of Black Visual Queen, a company that is working to bring diversity to the photography industry. She has worked in the industry for over 15 years as a photo editornot a photographer. She's the decision-maker sitting in fancy rooms with top people debating which photographer to hire and why. She has had a hand in visual stories for dozens of iconic brands and is also a photography thought leader on LinkedIn, sharing her industry knowledge with her community there. In short, she knows what it takes for a photographer to get hired, and her mission is to help people get access to the information and resources they need to succeed in commercial photography. She lives in LA.