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Part I Introduction to IBM SPSS Statistics |
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3 | (26) |
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1.1 Creation of an IBM SPSS Statistics Data File |
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3 | (7) |
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1.1.1 The IBM SPSS Statistics Data Editor |
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4 | (4) |
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8 | (1) |
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1.1.3 Saving the Data File |
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9 | (1) |
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1.2 Descriptive Statistics |
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10 | (7) |
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1.2.1 Some Commonly Used Descriptive Statistics |
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11 | (2) |
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1.2.2 Levels of Measurement |
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13 | (2) |
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1.2.3 Descriptive Statistics in IBM SPSS Statistics |
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15 | (2) |
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1.2.4 A Discussion of the Results |
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17 | (1) |
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17 | (1) |
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1.4 Basic Editing of a Chart and Saving it in a File |
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18 | (11) |
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Part II Data Examination and Description |
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2 Graphics and Introductory Statistical Analysis of Data |
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29 | (24) |
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29 | (3) |
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32 | (2) |
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2.3 The Spread-Level Plot |
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34 | (2) |
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36 | (2) |
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38 | (2) |
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40 | (1) |
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41 | (2) |
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43 | (5) |
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2.9 Applying Panelling to Graphs |
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48 | (5) |
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3 Frequencies and Crosstabulations |
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53 | (22) |
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3.1 Data Exploration via the EXPLORE Routine |
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53 | (1) |
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3.2 Statistical Output from EXPLORE |
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54 | (5) |
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3.3 Univariate Frequencies |
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59 | (3) |
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3.4 Cross Tabulation of Two Variables |
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62 | (9) |
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3.4.1 The Recode Procedure |
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63 | (2) |
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3.4.2 The IBM SPSS Statistics Crosstabs Procedure |
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65 | (4) |
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3.4.3 Calculation and Interpretation of the Chi Square Statistic |
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69 | (2) |
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3.4.4 Other Statistics Available in the Crosstabs Procedure |
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71 | (1) |
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71 | (4) |
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4 Coding, Missing Values, Conditional and Arithmetic Operations |
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75 | (14) |
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75 | (3) |
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4.1.1 Defining Missing Values |
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76 | (1) |
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4.1.2 Types of Missing Value |
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76 | (2) |
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4.2 Arithmetic Operations |
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78 | (3) |
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4.3 Conditional Transforms |
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81 | (3) |
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4.4 The Auto Recode Facility |
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84 | (5) |
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Part III Hypothesis Tests |
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5 Hypothesis Tests Concerning Means |
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89 | (14) |
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5.1 A Review of Hypothesis Testing |
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90 | (1) |
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91 | (3) |
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5.2.1 Computation of the Test Statistic for the Paired t Test |
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91 | (1) |
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5.2.2 The Paired t Test in IBM SPSS Statistics |
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92 | (2) |
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5.3 The Two Sample t Test |
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94 | (4) |
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5.3.1 Computation of the Test Statistic for the Two Sample t Test |
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94 | (1) |
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5.3.2 The Two Sample t Test in IBM SPSS Statistics |
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95 | (3) |
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5.4 The One-Way Analysis of Variance |
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98 | (5) |
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5.4.1 Computation of the Test Statistic for the One-Way ANOVA |
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99 | (1) |
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5.4.2 The One-Way ANOVA in IBM SPSS Statistics |
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99 | (2) |
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5.4.3 Discussion of the Results of the One-Way ANOVA |
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101 | (2) |
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6 Nonparametric Hypothesis Tests |
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103 | (16) |
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104 | (4) |
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6.1.1 Computation of the Test Statistic for the Sign Test |
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104 | (2) |
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6.1.2 The Sign Test in IBM SPSS Statistics |
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106 | (2) |
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6.2 The Mann-Whitney Test |
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108 | (4) |
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6.2.1 Computation of the Mann-Whitney Test Statistic |
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109 | (1) |
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6.2.2 The Mann-Whitney Test in IBM SPSS Statistics |
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110 | (2) |
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6.3 The Kruskal-Wallis One-Way ANOVA |
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112 | (7) |
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6.3.1 Computation of the Kruskal-Wallis Test Statistic |
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112 | (1) |
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6.3.2 The Kruskal-Wallis Test in IBM SPSS Statistics |
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113 | (6) |
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Part IV Methods of Business Forecasting |
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7 Bivariate Correlation and Regression |
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119 | (14) |
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7.1 Bivariate Correlation |
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120 | (1) |
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7.2 Linear Least Squares Regression for Bivariate Data |
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121 | (1) |
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7.3 Assumptions Underlying Linear Least Squares Regression |
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122 | (1) |
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7.4 Bivariate Correlation and Regression in IBM SPSS Statistics |
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123 | (10) |
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8 Elementary Time Series Methods |
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133 | (24) |
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8.1 A Review of the Decomposition Method |
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134 | (2) |
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8.2 The Additive Model of Seasonal Decomposition |
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136 | (6) |
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8.3 The Multiplicative Model of Seasonal Decomposition |
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142 | (2) |
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8.4 Further Points About the Decomposition Method |
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144 | (3) |
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8.5 The One Parameter Exponential Smoothing Model |
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147 | (10) |
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8.5.1 One Parameter Exponential Smoothing in IBM SPSS Statistics |
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148 | (5) |
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8.5.2 Further Points About Exponential Smoothing |
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153 | (4) |
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Part V Other Useful Features of IBM SPSS Statistics |
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9 Other Useful Features of IBM SPSS Statistics |
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157 | (14) |
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9.1 The IBM SPSS Statistics Help System |
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158 | (1) |
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9.2 Saving IBM SPSS Statistics Syntax |
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159 | (8) |
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9.3 The IBM SPSS Statistics Coach |
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167 | (4) |
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10 Secondary Sources of Data for Business, Finance and Marketing Students |
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171 | |
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10.1 Business and Finance Data Sources |
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172 | (5) |
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172 | (1) |
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173 | (1) |
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10.1.3 UK Office for National Statistics (ONS) |
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173 | (1) |
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174 | (1) |
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10.1.5 The International Monetary Fund |
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175 | (1) |
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175 | (1) |
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10.1.7 International Business Resources on the Internet |
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176 | (1) |
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10.1.8 Miscellaneous Sources |
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177 | (1) |
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10.2 Marketing Data Sources |
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177 | |
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177 | (1) |
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178 | (1) |
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10.2.3 The Market Research Society (MRS) |
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178 | (3) |
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181 | (2) |
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183 | |