The compelling account of the real solution to our healthcare crisisleadership
the only solution that has a chance of working!
Healthcare in America is wildly inconsistent and uncomfortably close to bankruptcy, and the only way it can be rescued is with leaders in all the different areas of healthcare stepping up with the right kind of leadership. The problem is that they dont realize the importance of their leadership, and even when they do, they dont know how to lead. Rescuing Healthcare shows them (and the rest of us) why its so important that they do step up, andthe critical ingredientit shows them how to exercise the right kind of leadershipwhatever their role or contribution. And for the rest of us as consumers, it shows us what we should be expecting
and demanding. The goal of this book, then, is nothing less than the salvation and transformation of healthcare.
Papildus informācija
Winner of National Healthcare Leadership Award 2009 (United States).ARC's have been sent to key players and influencers, who are either directly involved in healthcare delivery or who have expressed great interest in its reformation. So far tremendous support for this book has been received with a starting list of around 20 CEOs and Presidents.
Online will be through their websites, and landing pages as well as other online mediums including their social media pages, email list, and blog.
Other efforts for promotion including applying for a TED talk, confirming speaking engagements with a variety of healthcare events, provide books and presentations at various meetings, creating short online courses for target audiences based on the book (e.g. for hospital administrators), offer book and supplemental resources to other leadership training providers within healthcare (e.g. Gary Bisbee, etc.), partner with key institutions (ASU), target certain specific audiences (policy-makers, Congressional staffers, lobbyists, regulators, etc.).
Publicity efforts will include targeting radio shows, specifically NPR, and TV shows. WSJ, HBR, NYT will be closely targeted for summary articles based on the book. Other preliminary avenues included in the plans are: Radio 92.3 FM KTAR, 550 AM KFYI, 95.9 FM WQXL
TV WLTX, WACH, ABC15
PodcastsAsk Doctor Dawn, White Coat Black Art, Dr. Drew Show
Blogs The Healthcare Blog, World Healthcare Blog, Health Affairs
NewspapersThe Fountain Hills Times, The Columbia Star, Columbia City Paper
Magazines Total Health Magazine, Prevention Magazine, Modern Healthcare Magazine
Acknowledgement |
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xvii | |
Preface Asking the Right Questions |
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xix | |
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PART I The Real Problem: No Leadership! |
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1 | (50) |
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Chapter 1 The Importance of Leadership |
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3 | (5) |
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Chapter 2 A Short History of Healthcare: Losing Sight of the Customer |
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8 | (8) |
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Chapter 3 The Depth of the Problem: The Impact of Losing Sight of the Patient |
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16 | (21) |
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Chapter 4 Why Is Leadership So Difficult? |
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37 | (14) |
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PART II The Real Solution in Healthcare: The Transformation Leaders Need to Lead |
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51 | (44) |
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Chapter 5 Why Healthcare and What Is Its Purpose? |
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53 | (12) |
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Chapter 6 What Should Be Our Vision for Heathcare? |
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65 | (9) |
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Chapter 7 How Should Healthcare Be Organized? |
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74 | (11) |
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Chapter 8 What Should Be the Culture of Healthcare? |
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85 | (10) |
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PART III The Real Solution: The Right Kind of Leadership! |
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95 | (104) |
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Chapter 9 Why Do We Need a Framework for Great Leadership? |
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97 | (10) |
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Chapter 10 What Is Great Leadership? |
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107 | (11) |
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Chapter 11 What is Competence in Leadership? |
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118 | (18) |
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Chapter 12 How Will Competence in Leadership Transform Healthcare? |
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136 | (18) |
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Chapter 13 What is Character in Leadership? |
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154 | (18) |
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Chapter 14 How Will Character in Leadership Transform Healthcare? |
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172 | (27) |
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PART IV The Heroes in Healthcare: The Leaders Who Are Doing It Already |
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199 | (22) |
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Chapter 15 Who Are the Success Stories in Healthcare? |
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201 | (20) |
Conclusion |
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221 | (2) |
About the Authors |
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223 | |
Antony Bell is founder/CEO of Leader Development Inc., an organization that has helped many leaders in multiple sectors engineer the transformation of their leadershipand through it, the transformation of their organization. He has created an integrated, comprehensive leadership framework that makes sense of the complexities of leadership and brings together all the multiple elements of leadership into a coherent whole. This framework, applicable to any context at any stage of a leaders career, is now widely applied by numerous individuals, consulting companies, coaching companies, government agencies, businesses, and nonprofit organizations; it is widely considered the most comprehensive summary of the key elements of great leadership. He is the author of Great Leadership: What It Is and What It Takes in a Complex World, and a frequent contributor to the business and leadership press.
Denis A. Cortese M.D. practiced medicine for 40 years at Mayo Clinic, participating in education, research, and administration, and ended his career there as President and CEO from 2002 to 2009. He currently serves as Foundation Professor and Director of the Healthcare Delivery and Policy Program at Arizona State University, focusing on helping health care leaders embrace the solutions offered in Rescuing Healthcare. He also serves as President of the Healthcare Transformation Institute, and his international reach includes being an honorary member of the Royal College of Physicians (UK) and of the Academia Nacional de Medicina (Mexico). As a member of the Institute of Medicine, he chaired the Roundtable on Value and Science-Driven Medicine (creating under his tenure the Learning Health System Series). He has published several books including the Roadmap Series (A Roadmap to Better Health, A Roadmap to High-Value Healthcare Delivery, and A Roadmap to Medicare Sustainability), and written a chapter for Breakthrough: From Innovation to Impact.