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Socially Inclusive Business: Engaging the Poor through Market Initiatives in Iberoamerica [Mīkstie vāki]

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  • Formāts: Paperback / softback, 200 pages, height x width: 229x152 mm
  • Sērija : Series on Latin American Studies
  • Izdošanas datums: 01-Jun-2010
  • Izdevniecība: Harvard University, The David Rockefeller Center for Latin American Studies
  • ISBN-10: 0674053362
  • ISBN-13: 9780674053366
  • Mīkstie vāki
  • Cena: 38,18 €*
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  • Formāts: Paperback / softback, 200 pages, height x width: 229x152 mm
  • Sērija : Series on Latin American Studies
  • Izdošanas datums: 01-Jun-2010
  • Izdevniecība: Harvard University, The David Rockefeller Center for Latin American Studies
  • ISBN-10: 0674053362
  • ISBN-13: 9780674053366

The idea that market mechanisms can mobilize social change by engaging the poor in win-win scenarios is gaining increased world attention. Companies, social sector organizations, and development agencies are all beginning to glean the potential that lies among the world's poorest people, both as an untapped productive force and a neglected consumer market. This book aims to demonstrate how the private sector can become part of the solution of poverty.

In this study, the authors assess market initiatives in Iberoamerica by large corporations, cooperatives, small and medium enterprises, and nonprofit organizations.

A task force drawing on nine teams of researchers from various business schools and universities in nine countries examined 33 experiences, seeking to uncover "what's needed" for building new business value chains that help move people out of poverty.

Prologue vii
Preface xi
1. Introduction: A Fresh Look at Markets and the Poor
1
The "Business" of This Book
3
Inclusive Business and the BOP Approach
6
Who is to Be "Included" in Inclusive Businesses?
10
LIS as Broad Economic Agents
13
Organization of the Book
17
2. Market Initiatives of Large Companies Serving Low-Income Sectors
27
Building the Business Model
29
How Innovation and Ecosystems Actually Worked
37
Scaling: An Unfulfilled Promise
47
Summary and Discussion
55
3. How Small Firms and Startups Shape Inclusive Businesses
63
The Virtues of Small Organizations
65
Shared Management Features
68
Innovative Companies
76
Financial Returns
77
Insights on Small Companies Doing Business with LIS
78
4. Social Enterprises and Inclusive Businesses
83
Social Enterprises and Market Strategies
85
Social Enterprises' Inclusive Business Strategy Patterns
88
Conclusions and Managerial Lessons
104
5. Engaging Organizational Ecosystems in Inclusive Businesses
111
What Is a Business Ecosystem?
112
The Analogy with Biological Ecosystems
116
Why Commit To The Business Ecosystem?
117
Working with Low-Income Sectors in These Ecosystems
125
"Business Friendships"
133
To Conclude
136
6. Utilities: Private Interests and Social Benefits
153
Context and Challenges in the Value Chain of Utility Companies
153
Innovative Models That Allowed for the Inclusion of LIS
156
Barriers Faced by These Initiatives
168
Grounds to Scale Initiatives
173
Lessons Drawn from Utility Services for Low-Income Citizens
175
7. Solid Waste Management: Integrating Low-Income Sectors in the Value Clain
179
Context and Challenges in the Value Chain of Solid Waste Management
181
Innovative Models That Allowed for the Inclusion of LIS
183
Barriers Faced by These Initiatives
187
Collectors' Organization: Characteristics and Strategies
188
Financial and Economic Sustainability
195
Economic Inclusion of the Collectors
198
Social Value Generation for the Collectors
201
Lessons of Solid-Waste Management Initiatives for Low-Income Citizens
203
8. Agribusiness and Low-Income Sectors
209
Context and Challenges in the Value Chain of Agribusiness
210
Innovative Models That Allowed for the Inclusion of LIS
211
Barriers Faced by These Initiatives
217
Lessons on Agribusiness Initiatives for Low-Income Citizens
224
9. Market-Based Initiatives for Low-Income Sectors and Economic Value Creation
229
Measuring Economic Value
230
Economic Value Creation in Business Initiatives with LIS Consumers
232
Economic Value Creation in Business Initiatives with LIS Suppliers
235
Key Factors to Assure Economic Value in LIS Business Initiatives
238
Economic Value Creation in LIS Market Initiatives by Social Enterprises
246
Key Economic Performance Factors for Social Enterprises' Market-Based Initiatives
248
Discussion and Conclusions
253
10. Inclusive Business and Social Value Creation 261
Social Value: Conceptual Approach and Classification
262
Market-Based Initiatives and Social Value
265
Income Increase: Expanding Life Options
266
Access to Goods and Services: Improving Living Conditions
271
Building Citizenship and Restoring Rights
276
Social Capital Development Building Networks and Alliances
279
Final Thoughts
281
11. Conclusions: Developing Inclusive Business 295
Actors
296
Sectors
303
Generating Economic and Social Value
308
Critical Factors
313
Towards a New Business Imagination
323
Annex 327
Bibliography 347
Contributors 359
Patricia Mįrquez is Instructor in Management and Social and Legal Research at the University of San Diego. Ezequiel Reficco is a Postdoctoral Fellow at Harvard Business School. Gabriel Berger is Associate Professor at the Universidad de San Andres, Argentina. Felipe Portocarrero is Professor of Sociology and Director of the Research Center, Universidad del Pacķfico, Lima, Peru.