This book explores the latest trends, challenges, and opportunities shaping the business, hospitality, and tourism sectors, with a special focus on Eastern Europe. It presents a collection of thought-provoking papers from the 2024 Modern Trends in Business, Hospitality, and Tourism International Conference, held in Cluj-Napoca, Romania.
Key topics include the evolution of global capital markets and investment strategies in the post-COVID-19 era, innovative and sustainable business models, alternative financing solutions for SMEs, corporate governance reforms, and the future of human capital leadership. Each chapter offers fresh perspectives on building resilient businesses in an increasingly interconnected global economy. Ideal for academics, researchers, industry experts, and practitioners, this book provides valuable insights and practical solutions for fostering sustainable growth and resilience in todays dynamic business environment.
Adina Letiia Negrua is Professor and ERASMUS Departmental Coordinator at the Faculty of Business in Babes-Bolyai University, Cluj-Napoca, Romania. Her fields of expertise are intercultural management, hospitality management, hotel management, and catering and restaurant technology. She has published 15 books and over 70 articles in various journals and has presented over 80 papers at various national and international conferences and symposia.
Monica Maria Coro is Associate Professor at the Faculty of Business, Babe-Bolyai University of Cluj-Napoca, Romania. She teaches subjects in the areas of management, tourism, and hospitality. Her research covers topics related to destination management organizations, sustainable tourism, rural tourism, entrepreneurship, and SMEs and adds up to over 80 articles, books, and book chapters published in national and international conferences and reputable journals and books.
Mark Anthony Camilleri, Ph.D. (Edinburgh) is an Associate Professor in the Department of Corporate Communication at the University of Malta, Malta. Prof. Camilleri was featured among the world's top 2% scientists in an author database of standardized citation indicators, published through Elsevier's Mendeley Data (in 2021 and 2022). Prof. Camilleri is regularly engaged as a scientific expert, reviewer or as a foreign member of expert teams of various (national) research councils in Europe. He has been recognized as an "excellent reviewer" as well as a "top peer reviewer" by Publons. He was awarded a Literati Award by Emerald, for his "outstanding reviews" in 2022 and 2023. Currently, he is a Coordinating Editor of Elsevier's International Journal of Hospitality Management, as well as an Associate Editor of Wiley's Business Strategy and the Environment; Sustainable Development; and of Business Ethics, the Environment and Responsibility. He is also serving as a Social Media Editor of Taylor and Francis (T&F)s Tourism Planning and Development.
