Covers important topics in sustainable innovation in business including bitcoin as a global currency, using smart technology in small and medium enterprises etc. Explores how using digital transformation can show managers and business leaders how to plan ahead.
This new volume is an essential source of research on how to speed up business growth through technological innovation and knowledge generation. The varied topics under the umbrella of sustainable innovation in business include bitcoin as a global currency, using smart technology in small and medium enterprises, managing disinformation through big data, metrics of cloud computing platforms, wearable technology, social media marketing as a tool in consumer decision-making, and more. The chapters explore using digital transformation as a technology roadmap to set Industry 4.0 strategies, choose key technologies, decide on projects, build an optimized project portfolio while taking risk into account, schedule projects and more.
Taken together, the chapters provide a comprehensive view and analysis of technological innovation at the level of business operations, including advances in HR, that encourage sustainability, technology, and innovation. The chapters help readers to attain methodical, empirical, and utilitarian goals by providing unique perspectives on innovation. It provides tools that make it possible to identify, analyze, and evaluate the relationship between innovation 4.0 and inspiration that will lead society toward a new economic and social order.
1. Analyzing the Potential of Bitcoin to Become a Global Currency
2.
Industry 5.0: A Solution for Leading SMEs
3. Strategies for Channelizing
Women Artisans as Entrepreneurs to Leverage the Indian Economy: An Empirical
Study of MSME (Handicraft Sector) Concerning the ODOP Program in Uttar
Pradesh, India
4. Managing (Mis-/) Disinformation Through Big Data Analysis:
Resorting to Sustainable Strategies to Counter the Infodemic
5. Impact of
COVID-19 on Vegetable Sales and Consumption and Its Effects on the Health
Sector in Kathmandu for Sustainable Management
6. Review on Industry 5.0:
Evolution and Future Advancements
7. Exploring Cloud Computing Platforms and
the Metrics Used to Compare Cloud Service Providers
8. India: The Digital
Economy and Its Financial Inclusion with Special Reference to Industry 5.0
9.
An Empirical Study on Accounting Conservatism, Integrated Reporting in India,
and Corporate Innovation: Evidence from Industry 5.0
10. Assessment of
Investment Priorities by Rural Women
11. Evaluating the Impact of Physical
and Digital Infrastructure for the Development of Tourism Business in
North-East India, with Special Reference to Assam
12. Firm Types and Design
Processes: A Typological Analysis of the Indian Context
13. Wearable
Technology: Developments, Business Models, and Current Challenges
14.
Motivations, Key Success Factors, Functionality, and Role of Social
Entrepreneurship in Socio-Economic Sustainability: A Systematic Review of
Existing Literature
15. Healthcare Industry 4.0 to 5.0: A Psychological Study
16. Analysis of Sustainable Development in Spatial Politics in the
Construction of the Raknamo East Nusa Tenggara in Indonesia
17. The
Impediments to Student Life Imposed by COVID-19 in India and Bangladesh: An
Empirical Analysis
18. Effectiveness of Social Media Marketing as a
Sustainable Futuristic Tool for the Consumer Decision-Making Process
19.
Framework for Adopting a Data Analytics Strategy in the Fourth Industrial
Revolution as Stepping Stone to the Fifth Industrial Revolution
Indrajit Ghosal, PhD, is Associate Professor at the School of Management & Commerce, Brainware University Barasat, Kolkata, India. He was formerly Associate Professor of Computer Application at Poornima University, Jaipur, India. With over 15 years of experience in teaching, he has published over 50 research papers in international journals and has presented papers and case studies at many professional conferences. The author of several books and book chapters, he has been an invited keynote speaker, resource person, and chairperson at many universities and colleges.
Bikram Prasad is Assistant Professor at the Dr. B. C. Roy Engineering College Academy of Professional Courses, West Bengal, India. He has five years of academic experience. He has presented papers at international and national conferences and has published papers in peerreviewed journals and several books.
Nilanjan Ray, PhD, is Associate Professor of Management Studies at JIS University, West Bengal, India. He was formerly affiliated with the Institute of Leadership Entrepreneurship (iLEAD) and Adamas University as Associate Professor, among other roles. A prolific author, editor, and reviewer, Dr. Ray has published over 90 research papers in national and international journals and proceedings and has edited research handbooks and monographs. He has organized faculty development programs, national and international conferences, and management doctoral colloquiums.
Lalit Kumar Joshi, PhD, is Assistant Professor of Commerce at Kazi Nazrul University, West Bengal, India. He was formerly affiliated with The Bhawanipur Education Society College, Kolkata, India. He has published research articles in national and international journals and presented research papers at professional conferences. Dr. Joshi has authored and edited several books and served as an editor of The BESC Journal of Commerce and Management.
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