This book constitutes the refereed proceedings of the IFIP WG 8.6 International Working Conference on Transfer and Diffusion of IT, TDIT 2023, which took place in Nagpur, India, in December 2023. The 87 full papers and 23 short papers presented in these proceedings were carefully reviewed and selected from 209 submissions. The papers are organized in the following topical sections:
Volume I:
Digital technologies (artificial intelligence) adoption; digital platforms and applications; digital technologies in e-governance; metaverse and marketing.
Volume II:
Emerging technologies adoption; general IT adoption; healthcare IT adoption.
Volume III:
Industry 4.0; transfer, diffusion and adoption of next-generation digital technologies; diffusion and adoption of information technology.
Digital Technologies (Artificial Intelligence) Adoption.- How Financial
Inclusion Can Contribute to Social inclusion? A Conceptual Framework from the
Perspective of Digital Technologies.- The European Unions Artificial
Intelligence Act: An Analysis of Preliminary Perceptions and Responses of
Irish SMEs.- Exploring the Impact of ChatGPT and Critical Thinking on
Consumer Engagement in Cognitive Marketing: An Empirical Study with Early
Adopters.- Between Uncertainty and Familiarity: A Study on office Workers'
Trust in AI.- Proliferations in Algorithmic Control Contextual Review of
the Phenomenon and its Implications.- AI and Big Data Practices in Developing
Country Context: A Socio-Technical Perspective.- Generative AI for Healthcare
Engineering and Technology Challenges.- Responsible Adoption of Artificial
Intelligence in Agriculture: Ensuring Ethical, Transparent, and Sustainable
Outcomes.- Towards Hypothesis Generation for m-Health Applications: A Data
Driven Approach.- An Analysis of the Barriers Preventing the Implementation
of MLOPS.- Assessing the Factors Influencing the Adoption of Generative
Artificial Intelligence (AI) in the Manufacturing Sector.- Sentence Generator
for Hindi Language Using Formal Semantics.- Human Resource Analytics:
Leveraging Machine Learning for Employee Attrition Prediction.- Continuance
intention of ChatGPT use by Students.- Amazon Alexa and I: Exploring Factors
Affecting Usage Behaviours and Patterns Over Time.- Digital Platforms and
Applications.- Analysing Platform Design Consideration to Ensure Digital
inclusion Among Indigenous People.- Understanding the Usage and Opinion
formation on LinkedIn: Uses and Gratifications Theory.- Block chain-Based
Application Security versus Centralized and Distributed Data Management
Systems A Comparative Study.- Struggle for Visibility: Mobilizing Dormant
Logic on Social Media Platforms.- Does Women Mobile Technology inclusion
Shape their Attitude towards intimate Partner Violence? An Empirical Evidence
From Sub-Saharan African Communities.- Blockchain: A Structural Topic
Modelling Approach.- Portfolio Selection Using Network Filtering Methods: A
Graph theoretic Approach.- Exploring the Fusion of Metaverse and Sports:
Current Trends and Future Directions.- Understanding the Role of Time in
Content Selection Decisions on OTT Platforms.- How Successful online
Platforms Create Value.- Institutional Voids and Digital Ecosystems of
Indias Public Sector.- How Social Media Marketing Enhances Brand Communities
Engagement: Developing An integrated Model Using S-O-R Paradigm.- Digital
Technologies in E-Governance.- E-Government and Well-Being: A Cross-Country
Study.- Information Security Awareness Safety Governance Model for Senior
Citizens in Indian Banking Sector for Mobile and Internet
Banking.- Complexity of Last Mile Networks and Ethics of Smart City
interventions: A Case of Solid Waste Management intervention in
Karnataka.- Examining the Relationship Among Digital inclusion of Women,
National Cybersecurity Maturity, and Well being: A Cross-Country
Analysis.- The Impact of Digital Technologies on E-Governance: A
Comprehensive Analysis.- Information Technology Adoption and Managerial
Improvisation Capability: A NeuroIS Perspective.- Metaverse and
Marketing.- Metaverse Adaptability in Theory Context.- Unlocking Metaverse
Flow Experience Using theory of interactivity and User Gratification
Theory.- A Conceptual Model for the Adoption of Digital Marketing by Micro,
Small, and Medium Enterprises.- Unified Metaverse Architecture Powered by
Blockchain Decentralized Autonomous Organizations (DAO).- The Role of Micro
Influencers in the Consumer Decision-Making on Budget Hotels in the Indian
Context.- From Likes to Sales: the Powerof Influencers Leveraging Social
Media to Enhance Customer Purchase intention.- The Impact of the Metaverse on
Green Marketing: A Paradigm Shift in Sustainable Consumer Behaviour.
