Trust, Digital Business and Technology: Issues and Challenges presents and discusses the main issues and challenges related to digital trust and information technologies.
Trust, Digital Business and Technology: Issues and Challenges presents and discusses the main issues and challenges related to digital trust and information technologies. The subject of trust is relevant to both practitioners and researchers. It is widely recognized and confirmed that trust, especially mutual trust, when it is built at the right level, reduces the risk of interaction and increases the collaboration between partners. Readers will gain from this book theoretical and practical knowledge on digital trust; theoretically, well-grounded knowledge on digital trust and related concepts, empirically validated by practice. Most authors have taken innovative approaches to consider issues highlighting a selected aspect of the core theme of this book. The intended audiences of this book are professionals, scholars, and students.
Recenzijas
"With the integration of digital technologies into all areas of business, the need for trust is becoming a fundamental factor for doing business and also for people to use these technologies. Establishing a trusting relationship with these technologies in the digital environment is the key to individual and organizational cooperation and success. In this respect, Developing Digital Trust in Business: Theory and Practice is presenting and exploring the issues and challenges posed by digital trust and information technologies." - Fatih Ēetin, Nige Omer Halisdemir University, Turkey
ForewordsPreface PART I. THE FOUNDATIONS OF DIGITAL TRUST IN THE DIGITAL
ERA
1. Digital trust and information and communication technologies: The
theoretical foundations
2. The triad of digital trust: Organizational trust,
reputation, and ethics in cyberspace
3. Cyber trust cultivation premise and
development
4. Building digital trust in social media during the crisis
5.
Expectations and trust of users of digital platforms in Albania and
Poland:Ademographic study
6. The Fourth Industrial Revolution: New technology
adoption and trust
7. The importance of trust in social media
8. Trust in
digital confessions on social media
9. Distributed Internet of Things
applications in a trust-based Service-Oriented Architecture PART II. THE
DIGITAL TRUST-BUILDING PROCESSES
10. Building consumer engagement and
digital trust in social media
11. Users trust and attachment to social media
after crisis:Thecase of Facebook
12. Digital trust and artificial
intelligence: Ethical standards and risk
13. Trust in dialogue systems:
Design and analytics
14. Digital trust andinformation and communications
technology usage in households: The case of European countries PART III.
TECHNOLOGICAL CHALLENGES TO BUILDING DIGITAL TRUST
15. Trust and Internet of
Things
16. Information technology trust in the workplace
17. Antecedents of
digital trust in online shopping
18. Trust and advertising in digital
marketing
19. Digital trust in business ecosystem collaboration: Leveraging
digital technologies to develop a framework
Joanna Paliszkiewicz is a Professor at the Warsaw University of Life Sciences, Poland.
José Luis Guerrero Cusumano is an Associate Professor at Georgetown University, Washington, D.C., USA.
Jerzy Gouchowski is a Professor at the University of Economics in Katowice, Poland.
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