This book analyzes crisis communication in Asia, focusing on how culture plays a central role in the way a crisis develops and is resolved.Using the case study method, this book offers the reader glimpses of the variety of cultures in the c...Lasīt vairāk
This book analyzes crisis communication in Asia, focusing on how culture plays a central role in the way a crisis develops and is resolved.Using the case study method, this book offers the reader glimpses of the variety of cultures in the c...Lasīt vairāk
This book analyzes crisis communication in Asia, focusing on how culture plays a central role in the way a crisis develops and is resolved. Using the case study method, this book offers the reader glimpses of the variety of cultures in the continent...Lasīt vairāk
Now in its Third Edition, The Global Public Relations Handbook: Theory, Research, and Practice continues to offer a global discussion on the history, development, and current status of the public relations industry. This new edition opens w...Lasīt vairāk
This edition of The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry blending research-based theory with practice presented in essays from both acad...Lasīt vairāk
This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the...Lasīt vairāk
Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articl...Lasīt vairāk
Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articl...Lasīt vairāk
Culture and Public Relations explores the impact of culture societal and organizational through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the cul...Lasīt vairāk
Culture and Public Relations explores the impact of culture societal and organizational through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the cul...Lasīt vairāk
Šī grāmata vairs netiek publicēta. Jums tiks paziņota lietotas grāmatas cena
Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, developmen...Lasīt vairāk
Šī grāmata vairs netiek publicēta. Jums tiks paziņota lietotas grāmatas cena
Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, developmen...Lasīt vairāk
This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the...Lasīt vairāk
Šī grāmata vairs netiek publicēta. Jums tiks paziņota lietotas grāmatas cena
This handbook provides a comprehensive theoretical framework for studying and practicing public relations around the world. Organized by continent, chapters provide the history, development, and current status of the public relations industry. Contri...Lasīt vairāk
Noting that public relations practitioners are at the forefront in managing the relationships among people of varied nations and cultures on behalf of organizations of all types, Sriramesh (communication and information, Nanyang Technological U., S...Lasīt vairāk
