This volume provides a comprehensive overview of the key issues shaping the language industry, including translation, interpreting, machine translation, editing, terminology management, technology and accessibility. By exploring current and future...Lasīt vairāk
This book provides a comprehensive exploration of the Wise Steps programme, part of the Building Better Opportunities (BBO) initiative aimed at tackling social exclusion in the North East of England. The bo...Lasīt vairāk
This revised and updated handbook brings together methodological, theoretical, and empirical studies in the economics of language. With contributions from leading researchers,...Lasīt vairāk
Considering language a relevant strategic instrument that entrepreneurs and managers can use to seek external resources, this book investigates and discusses whether and under which conditions language strategies can facilitate entrepreneurs soci...Lasīt vairāk
This book examines relationships between language and sustainable development in the context of Bangladesh. Following inclusive and multidisciplinary perspectives, these relationships are explored in mainstream education, teacher education, religiou...Lasīt vairāk
Gary Massey, Maureen Ehrensberger-Dow, Erik Angelone
Sērija : Handbooks of Applied Linguistics [HAL]
(Izdošanas datums: 01-Jul-2024, Hardback, Izdevniecība: De Gruyter Mouton, ISBN-13: 9783110715927)
Digital transformation and demographic change are profoundly affecting the contexts in which the language industry operates, the resources it deploys and the roles and skillsets of those it employs. Driven by evolving digital resources and socio-e...Lasīt vairāk
Considering language a relevant strategic instrument that entrepreneurs and managers can use to seek external resources, this book investigates and discusses whether and under which conditions language strategies can facilitates entrepreneurs socia...Lasīt vairāk
This edited book presents case-studies and reflections on the role of languages and their analytic study in development practices across four regions: Africa, Asia, Australia, and the Pacific. The authors highlight the importance of conceptual stu...Lasīt vairāk
This edited book presents case-studies and reflections on the role of languages and their analytic study in development practices across four regions: Africa, Asia, Australia, and the Pacific. The authors highlight the importance of conceptual stu...Lasīt vairāk
This volume provides a comprehensive overview of the key issues shaping the language industry, including translation, interpreting, machine translation, editing, terminology management, technology and accessibility. By exploring current and future...Lasīt vairāk
This volume seeks to add to our understanding of how language is constructed in late capitalist societies. Exploring the conceptual and theoretical underpinnings of the so-called commodification of language and its relationship to the n...Lasīt vairāk
This volume seeks to add to our understanding of how language is constructed in late capitalist societies. Exploring the conceptual and theoretical underpinnings of the so-called commodification of language and its relationship to the n...Lasīt vairāk
How one global organizations lingua franca mandate shaped the lives of its employees around the worldFor nearly three decades, English has been the lingua franca of cross-border business, yet studies on global language strategies h...Lasīt vairāk
This volume provides a comprehensive overview of the key issues shaping the language industry, including translation, interpreting, machine translation, editing, terminology management, technology and accessibility. By exploring current and future...Lasīt vairāk
A comprehensive account of service encounters in commercial and non-commercial settings. Grounded in naturally occurring face-to-face interactions and drawing on a pragmatic-discursive approach, this book sets out a framework for the analysis of tran...Lasīt vairāk
Taking an applied African sociolinguistics approach, this book discusses the resourcefulness of language, in the ongoing transformation of African societies. Wolff analyses the continuing effects of linguistic imperialism on postcolonial African so...Lasīt vairāk
(Izdošanas datums: 29-Aug-2017, Hardback, Izdevniecība: Princeton University Press, ISBN-13: 9780691175379)
For nearly three decades, English has been the lingua franca of cross-border organizations, yet studies on corporate language strategies and their importance for globalization have been scarce. In The Language of Global Success, Tsedal Neel...Lasīt vairāk
Do the languages people speak influence their economic decisions and social behavior in multilingual societies? This Handbook brings together scholars from various disciplines to examine the links and tensions between economics and language to fin...Lasīt vairāk
This collection examines the urban multilingual realities of inhabitants of the Arabian Peninsula in the early 21st century from the perspectives of learners, teachers and researchers. Focusing on both public and private spheres, it considers the...Lasīt vairāk
When the former Yugoslavia disintegrated in the early 1990s, competence in English was not widespread. This book explores how English came to be equated with economic survival for many during and after the ensuing war through a range of diverse co...Lasīt vairāk
(Izdošanas datums: 26-May-2016, Hardback, Izdevniecība: Cambridge University Press, ISBN-13: 9781107088559)
Development is based on communication through language. With more than two thousand languages being used in Africa, language becomes a highly relevant factor in all sectors of political, social, cultural and economic life. This important sociolinguis...Lasīt vairāk
Do the languages people speak influence their economic decisions and social behavior in multilingual societies? This Handbook brings together scholars from various disciplines to examine the links and tensions between economics and language to find t...Lasīt vairāk
(Izdošanas datums: 30-Apr-2015, Hardback, Izdevniecība: Cambridge University Press, ISBN-13: 9781107035829)
Service encounters are ubiquitous in social interaction. We buy food and everyday items in supermarkets, convenience stores, or markets; we purchase merchandise in department stores; or we request information at a visitor information center. This bo...Lasīt vairāk
Sērija : National and Ethnic Conflict in the 21st Century
(Izdošanas datums: 14-Jan-2015, Hardback, Izdevniecība: University of Pennsylvania Press, ISBN-13: 9780812246728)
Languages have deep political significance beyond communication: a common language can strengthen cultural bonds and social trust, or it may exacerbate cultural differences and power imbalances. Language regimes that emerge from political bargains...Lasīt vairāk
In this ground breaking new book David Block proposes a new working definition of social class in applied linguistics. Traditionally, research on language and identity has focused on aspects such as race, ethnicity, nationality, gender, rel...Lasīt vairāk
In this ground breaking new book David Block proposes a new working definition of social class in applied linguistics. Traditionally, research on language and identity has focused on aspects such as race, ethnicity, nationality, gender, rel...Lasīt vairāk
Language plays a central role in creating and sustaining the market societya society, that is, in which market exchange is no longer simply a process, but an all-encompassing social principle. The social domains affected include education, politi...Lasīt vairāk
This book examines the ways in which our ideas about language and identity which used to be framed in national and political terms as a matter of rights and citizenship are increasingly recast in economic terms as a matter of added value. It argue...Lasīt vairāk
