The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success As the ways we communicate continue to evolve, keeping pace with the latest technology...Lasīt vairāk
The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success As the ways we communicate continue to evolve, keeping pace with the latest technology...Lasīt vairāk
(Izdošanas datums: 02-Jan-2024, EPUB+DRM, Izdevniecība: Advantage Media Group, ISBN-13: 9781642256239)
Your Money Narrative: Understanding your story to build a stronger financial future.Its not about the money.Storytelling is a part of each one of us. We tell ourselves stories every day, based on our past encounters, and we mold them over time so th...Lasīt vairāk
The new eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, including...Lasīt vairāk
The new eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, including...Lasīt vairāk
Janet Driscoll Miller, Julia Lim, David Meerman Scott
(Izdošanas datums: 21-Aug-2020, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9781119701248)
Supercharge your marketing strategy with data analytics In Data-First Marketing: How to Compete & Win in the Age of Analytics, distinguished authors Miller and Lim demystify the application of data analytics to marketing in any size business. Digital...Lasīt vairāk
Janet Driscoll Miller, Julia Lim, David Meerman Scott
(Izdošanas datums: 21-Aug-2020, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9781119701262)
Supercharge your marketing strategy with data analytics In Data-First Marketing: How to Compete & Win in the Age of Analytics, distinguished authors Miller and Lim demystify the application of data analytics to marketing in any size business. Digital...Lasīt vairāk
(Izdošanas datums: 12-Jul-2017, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9781119362470)
The international bestseller now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it...Lasīt vairāk
(Izdošanas datums: 10-Jul-2017, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9781119362449)
The international bestseller now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it...Lasīt vairāk
(Izdošanas datums: 14-Jun-2016, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9781119272441)
The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge! There is no more selling there i...Lasīt vairāk
(Izdošanas datums: 14-Jun-2016, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9781119272434)
The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge! There is no more selling there i...Lasīt vairāk
IN A 24/7/365, SECOND-BY-SECOND NEWS ENVIRONMENT, SAVVY OPERATERS REALIZE THERE ARE NEW WAYS TO GENERATE MEDIA ATTENTION. The rules have changed. The traditional PR model sticking closely to a preset script and campaign timeline no longer works the...Lasīt vairāk
IN A 24/7/365, SECOND-BY-SECOND NEWS ENVIRONMENT, SAVVY OPERATERS REALIZE THERE ARE NEW WAYS TO GENERATE MEDIA ATTENTION. The rules have changed. The traditional PR model sticking closely to a preset script and campaign timeline no longer works the...Lasīt vairāk
(Izdošanas datums: 16-Mar-2011, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470428566)
If you market a product, service, or idea in any business, industry or organization, you must read Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs, a guide to understanding and meeting the needs of consumers, whe...Lasīt vairāk
(Izdošanas datums: 26-Aug-2010, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470877609)
Promote your product using the most visceral form of social media-online video Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Be...Lasīt vairāk
(Izdošanas datums: 20-Aug-2010, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470877616)
Promote your product using the most visceral form of social media-online video Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Be...Lasīt vairāk
(Izdošanas datums: 05-Aug-2010, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470940846)
The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans;...Lasīt vairāk
(Izdošanas datums: 30-Jul-2010, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470940938)
The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans;...Lasīt vairāk
(Izdošanas datums: 19-Mar-2010, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470622568)
The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social med...Lasīt vairāk
(Izdošanas datums: 18-Mar-2010, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470622582)
The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social med...Lasīt vairāk
(Izdošanas datums: 15-Jan-2010, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470606391)
The era of online video has arrived now make it work for your business In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their niche...Lasīt vairāk
(Izdošanas datums: 14-Jan-2010, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470606421)
The era of online video has arrived now make it work for your business In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their niche...Lasīt vairāk
(Izdošanas datums: 05-Mar-2009, EPUB+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470459423)
A World Wide Rave! What the heck is that? A World Wide Rave is when people around the world are talking about you, your company, and your products. Its when communities eagerly link to your stuff on the Web. Its when online buzz drives buyers to y...Lasīt vairāk
(Izdošanas datums: 23-Feb-2009, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470430453)
A World Wide Rave!What the heck is that A World Wide Rave is when people around the world are talking about you, your company, and your products. Its when communities eagerly link to your stuff on the Web. Its when online buzz drives buyers to your...Lasīt vairāk
(Izdošanas datums: 23-Jun-2008, PDF+DRM, Izdevniecība: John Wiley & Sons Inc, ISBN-13: 9780470377772)
If you market a product, service, or idea in any business, industry or organization, you must read Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs, a guide to understanding and meeting the needs of consumers, whe...Lasīt vairāk
