This book was published in 2003. Over the years the challenges of international business in organisation and culture have been one of the most intriguing issues facing managers. Attempts at organisational innovation have tried to strike a balance between local markets' responsiveness and global efficiency. This book presents an overview of changing attitudes to the globalization of the firm and traces the increasing sophistication of management techniques necessary to cope with the increasing complexity of business world wide. It contains readings on the management of international business from 1936 to 1998. Looking at managing abroad and the internationalism of firms including issues of appraising foreign investment opportunities, the foreign investment decision process and the evolution of the multinational enterprise. The operations and planning of the multinational firm are surveyed over time from early models of "Headquarters and Subsidiary" to global strategies. The key issues of international strategic alliances and joint ventures are also examined; concluding with approaches to forward looking international management.
Part 1: Global Business Environment
1. Globalization Part 2: National
Business Environments
2. Cross-Cultural Business
3. Political Economy and
Ethics
4. Economic Development of Nations Part 3: International Trade and
Investment
5. International Trade Theory
6. Political Theory
7. Foreign
Direct Investment
8. Regional Economic Integration Part 4: The International
Financial System
9. International Financial Markets
10. International
Monetary System Part 5: International Business Management
11. International
Strategy and Organization
12. Analyzing International Opportunities
13.
Selecting and Managing Entry Modes
14. Developing and Marketing Products
15.
Managing International Operations
16. Hiring and Managing Employees
Peter Buckley
